Basically: Put something interesting on the landing page.
I think the rabbit hole goes a little deeper than that don't you think?
How to draw viewers into Web Video - lessons from porn
21–26 of 26 posts
Re: How to draw viewers into Web Video - lessons from porn
#22I know a lot of the people at Kink.com (they're a solid part of the local SF tech scene, regardless of what people think of the content) and they have some interesting technology across the board. However I wouldn't actually use their websites as good examples of best-practice in this vertical. Having disrupted the traditional DVD-based content houses, Kink.com is now getting disrupted themselves a little by the 'tub…
deeper search functions
The "booru" style of tag-based image sites have been incredibly successful in this regard. Most of them primarily focus on anime-style content, but I haven't seen anyone else get even close to the level of effective user-driven tagging that they have.
Take Danbooru, the most successful such site, for example. Do you want an image of a long-haired character from the Touhou game series wearing a ribbon while involved in a hug? You can do that (search "long_hair touhou ribbon hug") and get over 200 results, all relevant. A large part of this is due to effective moderation in order to keep tags consistent.
Now here's the most intriguing part: how does Danbooru make money? They charge for a premium account -- which allows you to search with more than 2 keywords at once. Yes, that's right -- they monetize based on little more than the power of their tagging system. This shows just how important tag-intersection search can be -- and doubly so for porn.
Re: How to draw viewers into Web Video - lessons from porn
#23Earlier quoted context omitted.
That site caters to a specific fetish, female domination. There are not thousands of sites competing with it. Most successful porn sites cater to a specific fetish, instead of a bucket of random porn. He needs to find his target market. Not sure who it should be, though.
Please google your tagword. Better yet, google Female domination Porn. You're going to get a lot. If you go out and use the actual jargon, Femdom Porn, you're going to get quite a lot as well. Point being: there may not be thousands of sites competing, but when the search returns over a million sites and its nearly straight femdom out to the thirteenth results page (and likely beyond)...I'm going to wager that you di…
"hacker news porn" returns over 286,000 results...
As you yourself said, the actual jargon is "femdom porn", not "female domination porn", or even simply "femdom".
By adding "porn" to any keyword search, you will get many extraneous results (see "hacker news porn" above).
Most importantly, these "alot of results" all have affiliate banners to the same handful of "femdom" sites.
Next time, try looking at the actual content, not just the Google results. I should have taken you up on your wager!
Re: How to draw viewers into Web Video - lessons from porn
#24I know a lot of the people at Kink.com (they're a solid part of the local SF tech scene, regardless of what people think of the content) and they have some interesting technology across the board. However I wouldn't actually use their websites as good examples of best-practice in this vertical. Having disrupted the traditional DVD-based content houses, Kink.com is now getting disrupted themselves a little by the 'tub…
there are a number of adult content tube sites that have some really quite excellent taxonomy, categorization and deeper search functions - surfacing the content that each viewer wants is a unique experience for each person Many of their video player experiences and social features are excellent too Please name names.
One that comes to my mind is YouPorn. It's not as famous as some of the others but really seems to get the similarity matching and taxonomy stuff right.
Re: How to draw viewers into Web Video - lessons from porn
#25Earlier quoted context omitted.
Please google your tagword. Better yet, google Female domination Porn. You're going to get a lot. If you go out and use the actual jargon, Femdom Porn, you're going to get quite a lot as well. Point being: there may not be thousands of sites competing, but when the search returns over a million sites and its nearly straight femdom out to the thirteenth results page (and likely beyond)...I'm going to wager that you di…
"hacker news porn" returns over 286,000 results... As you yourself said, the actual jargon is "femdom porn", not "female domination porn", or even simply "femdom". By adding "porn" to any keyword search, you will get many extraneous results (see "hacker news porn" above). Most importantly, these "alot of results" all have affiliate banners to the same handful of "femdom" sites. Next time, try looking at the actual co…
Femdom being one of my fetishes, I rather beg to differ on the statement that there are only a handful of femdom sites.
I will cede that there are a few fantastically successful ones, like I suspect in most media, which are rather strongly linked to...
Re: How to draw viewers into Web Video - lessons from porn
#26This is a bit harsh, but, based on the author's site design and the design of his other sites, I'm not sure why we should take the author seriously.
I honestly don't think it's harsh - his websites for his shows are groin-grabbingly ugly, and it should be no surprise to him as to why they do not attract viewers. Want to pull people in to your video content? Look at some of the better video sites on the web and see how they do it. I can think of one off the top of my head: http://epicmealtime.com/
I think you may be under a misapprehension here. Every major series I've been involved with has been very successful indeed - Google 'em. ;)
But they could have been even more successful - for example, if I'd implemented the techniques I talk about in the article. That's my point.
(Perhaps they'd even have been more successful with visually slicker sites - but the belief that a prettier site automatically equals better conversions is a reasonably well-known business fallacy.)