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To create a new category, name a new game

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Re: To create a new category, name a new game

#21

Post by DeedsMoraine »

_bxg1 wrote: post #11

I'm sorry, but I find this post insufferable. It just reeks of corporate buzzwording with a dash of disingenuous manipulation. Also, unrelated: I hate those "conversational" customer service bubbles. I don't know what I expect to happen when I click them, but I know that "Jennifer H", whose picture is shown next to it, is not sitting at a keyboard eagerly awaiting my questions. Maybe I expect a chatbot, maybe I expec…

>...Maybe I expect a chatbot, maybe I expect outsourced customer-service-farms...

It's usually a chatbot that handles the repetitive questions when they're worded properly, and when it can't, asks you to hold on a sec while it forwards the question to the customer-service-farm.

Re: To create a new category, name a new game

#22

Post by brlewis »

mysterydip wrote: post #3

I wish this was easier to do as an employee: you see the writing on the wall, they pay you to be an expert in a field, but no one listens to your "we should be moving in this direction". You're met with one of my most annoying phrases: "this is how we've always done it." The opportunity passes by, now your company is playing catch-up and managers above you are asking how they missed it. If you say "I told you so," yo…

Did you follow the advice of this article and describe why the old way won't continue to work? Did you point to winners who have already gone in the direction you want to move? Did you dissect the pros and cons, acknowledging what's true on their side and being specific about what's false? (Disclaimer: my current project is about doing that last one)

Re: To create a new category, name a new game

#23

Post by brlewis »

_bxg1 wrote: post #15
dang wrote: post #14

Earlier quoted context omitted.

I hate buzzwordy articles (and chatbox popups) too, but this article is better than usual and I think the point is a good one. There are situations in which you can't win at the old game, but if you reframe what you're doing as a new game, you can turn yourself into an early defining player instead of a hapless latecomer. We see this in technical domains too. For example, I think Clojure succeeded this way. (We can a…

It came across to me as "Just use this one weird trick and you can convince people of anything !" The runner example in particular seemed to emphasize the convincing over the content. I suppose it's possible to use the same technique benevolently, but the article didn't seem concerned with that question.

Engineers' emphasis on content over convincing is why we often fail to persuade. I think dang is right that this is a piece of marketing literature that's useful to engineers.

Re: To create a new category, name a new game

#24

Post by [deleted] »

_bxg1 wrote: post #15
dang wrote: post #14

Earlier quoted context omitted.

I hate buzzwordy articles (and chatbox popups) too, but this article is better than usual and I think the point is a good one. There are situations in which you can't win at the old game, but if you reframe what you're doing as a new game, you can turn yourself into an early defining player instead of a hapless latecomer. We see this in technical domains too. For example, I think Clojure succeeded this way. (We can a…

It came across to me as "Just use this one weird trick and you can convince people of anything !" The runner example in particular seemed to emphasize the convincing over the content. I suppose it's possible to use the same technique benevolently, but the article didn't seem concerned with that question.

[deleted]

Re: To create a new category, name a new game

#25

Post by jimhi »

_bxg1 wrote: post #11

I'm sorry, but I find this post insufferable. It just reeks of corporate buzzwording with a dash of disingenuous manipulation. Also, unrelated: I hate those "conversational" customer service bubbles. I don't know what I expect to happen when I click them, but I know that "Jennifer H", whose picture is shown next to it, is not sitting at a keyboard eagerly awaiting my questions. Maybe I expect a chatbot, maybe I expec…

On my website it goes straight to my phone which I do respond to instantly every waking hour which covers about 9am to midnight. I am going to assume for a vast majority of companies you are right, but just letting you know sometimes its real :)

Re: To create a new category, name a new game

#26

Post by runamok »

thepete2 wrote: post #6
sushisource wrote: post #5

It makes for a good setup for the piece, but the whole "do or don't carboload before endurance racing" is still very much a subject of debate.

His point is "train your body to burn fat instead of carboloading". I don't get it, why not do both?

Yeap basically you should do your long runs slowly and more or less fasted. It sucks and sometimes you crash but it helps train you to burn fat more efficiently. You still want to carbo load before your long (20+) race...

Re: To create a new category, name a new game

#27

Post by TAForObvReasons »

Animats wrote: post #18

He writes "goodbye, ownership, hello usership" like that's a good thing. That's the business experience of outsourcing a service. You don't own that part of the business any more. You're just a user of some service that doesn't want to be bothered with your problems.

For what it's worth, a large portion of the HN community is involved with SaaS business. SaaS epitomizes that concept

Re: To create a new category, name a new game

#28

Post by LaundroMat »

brlewis wrote: post #22
mysterydip wrote: post #3

I wish this was easier to do as an employee: you see the writing on the wall, they pay you to be an expert in a field, but no one listens to your "we should be moving in this direction". You're met with one of my most annoying phrases: "this is how we've always done it." The opportunity passes by, now your company is playing catch-up and managers above you are asking how they missed it. If you say "I told you so," yo…

Did you follow the advice of this article and describe why the old way won't continue to work? Did you point to winners who have already gone in the direction you want to move? Did you dissect the pros and cons, acknowledging what's true on their side and being specific about what's false? (Disclaimer: my current project is about doing that last one)

Only this week I had a discussion about a client we worked with 2 years ago (large retailer). Their IT infrastructure was and is a mess and seriously hampers the development of their business. We spent a lot of time back them telling them about it and showing them the way forward. (Mind that our proposals were not all beneficial to us even).

Their request today? "You were absolutely right two years ago. Nothing has changed in the mean time and things have become even more complex now. But could you develop X for us, knowing that you can't touch or change any of the architecture?"

We did dissect the pros and cons, pointed to winners, showed the opportunities ahead etc etc. We were discussing everything at C-level too. But sometimes it just doesnt work.

Re: To create a new category, name a new game

#29

Post by petra »

jimhi wrote: post #25
_bxg1 wrote: post #11

I'm sorry, but I find this post insufferable. It just reeks of corporate buzzwording with a dash of disingenuous manipulation. Also, unrelated: I hate those "conversational" customer service bubbles. I don't know what I expect to happen when I click them, but I know that "Jennifer H", whose picture is shown next to it, is not sitting at a keyboard eagerly awaiting my questions. Maybe I expect a chatbot, maybe I expec…

On my website it goes straight to my phone which I do respond to instantly every waking hour which covers about 9am to midnight. I am going to assume for a vast majority of companies you are right, but just letting you know sometimes its real :)

How much better are the results that way, versus forms ? is it worth the hassle ?

Re: To create a new category, name a new game

#30

Post by pbhjpbhj »

>Because once someone buys into your new game, it becomes their orthodoxy. They become fiercely loyal to it as an organizing principle for how they act in the world.

>Until someone shows up with another story about an even newer game. That’s inevitable, of course, but hopefully it doesn’t happen until you’ve gotten very successful helping customers win at what will suddenly become an old game.

All seems a bit postmodern (post-truth I think it's the current rendition of that) ... I'm more interested in what's objectively better.

This sounds more like "we got well marketed to, drank the coolaid and now don't want to change (because we'd lose face, demonstrating our susceptibility to being conned ... which seems to me like the big problem in UK [and USA] politics at present).

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