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If google embedded the top fonts in the browser this wouldn’t be an issue. I don’t understand why the font selection in browsers is so limited.
Practically there's no difference between a browser that lazily downloads builtin fonts, and a global URL for a font file across websites with an extremely long TTL. And you don't want the browsers to be even more bloated than they already are!
How to track everyone, everywhere.
Does anyone know whether this service generates any revenue for Google? I can’t see selling fonts data as something desirable by 3rd party companies but maybe that’s just me?
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Loading fonts is tracking and data collection. It's what Google does. If they build the fonts into the browser, then tracking/data collections calls are not made.
They could embed it in Chrome. If someone is using Chrome, google doesn't need any more points of data. They know everything you do.
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Practically there's no difference between a browser that lazily downloads builtin fonts, and a global URL for a font file across websites with an extremely long TTL. And you don't want the browsers to be even more bloated than they already are!
Then why are there 36 trillion requests?
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Font selection in browsers isn't limited. Browsers don't have embedded fonts—they rely on whatever fonts are installed in the operating system. The challenge is that to ensure consistency, you need to use the "lowest common denominator" of fonts that are installed by default across all operating systems . Which leaves you with (like) Arial, Times, Courier, Verdana, Georgia, Palatino, and (hahahaha) Comic Sans. The re…
I think what they mean is why don't browsers just include the most popular fonts, so the underlying OS doesn't matter? Instead we're restricted to only a few fonts that actually have decent cross platform support.
It’s kind of the same problem as saying that the browser should include common images. Which images? Why? How many?
Does anyone know whether this service generates any revenue for Google? I can’t see selling fonts data as something desirable by 3rd party companies but maybe that’s just me?
Yeah, 36 trillion requests slowing down the loading of websites. Way, unnecessarily, overused.
The sterile world you desire is not one I'd like to live in.
Feel free to AMA, though no guarantees I'll have good answers.