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Nissan Leaf

nissanusa.com

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Re: Nissan Leaf

#51

Post by dools »

juddlyon wrote: post #28

Impressive, to be sure. But terms like "anything" and "ever" are hyperbolic. Flash isn't going anywhere for years.

Yes, unabashed, brazen hyperbole to be sure. Good headline though, I thought.

The thing that really struck me the most about this is that as little as 2 years ago there would have been absolutely no chance of deploying a huge brand interactive experience without Flash.

This is the first time I've seen a site that I thought was obviously Flash only to right-click and not see "Zoom in". I was pretty gobsmacked.

Re: Nissan Leaf

#53

Post by gcb »

cellis wrote: post #43
gcb wrote: post #39

Earlier quoted context omitted.

bottom line is: if the product was good, those kind of sites would not be necessary. the facts to support that are all the posts here in HN talking about A/B testing on landing pages. What gives more conversions, to good products? flashy shiny things, or to the point information about the advantages and simple call to action?

Big Brand Corps don't sell direct. They sell a brand. Selling a brand means doing this thing called "branding", which usually involves multimedia (video, sound and graphic effects).

Only because it's more efficient to sell a brand than it is to sell quality.

Re: Nissan Leaf

#54

Post by radley »

benmccann wrote: post #49
citricsquid wrote: post #19

I don't understand how we've gone from "Flash is crap for entire websites" (edit: which is almost always true) to "Flash is the devil in every situation". It has its place, Javascript will never and shouldn't try and "kill" Flash, they're different.

Flash is a threat to the openness of the web. I can't reliably watch video, play games, or do anything else requiring Flash on my computer because I run Linux. Requiring you run an OS of Adobe's choosing is antithetical to the basic tenets of the web.

No it's only antithetical to the tenets of Linux users.

edit: Just saying, people who knowingly choose Linux don't expect to use Flash.

Re: Nissan Leaf

#55

Post by fleitz »

One should note that if you pull the site up in IE it still uses flash, which means we still need flash. Unless you're willing to say goodbye to 40% of your customers.

Re: Nissan Leaf

#56

Post by wladimir »

prawn wrote: post #47
wladimir wrote: post #33

Earlier quoted context omitted.

Well, to me it's good news, the web will be a lot snappier when it's fully integrated. No more clunky plugins. No matter what Adobe says, the Flash plugin still manages to crash a lot here, increases memory usage, and loads the CPU like crazy. There are certainly a few corner cases left in which flash remains a better fit, but it's losing territory, fast. Good work Nissan.

I'm no Flash apologist, but there was recently a HN thread about CSS-only drop shadows. Many people on fairly modern laptops reported significant slowdowns when it came to scrolling the page, animations, etc. And that was just with drop shadows. That Nissan example ran pretty clunkily on my laptop and another desktop I checked in the office. (That said, gradient transparencies always seem to doom Flash pieces to slow…

True -- I didn't say flash is completely useless, just that it's losing territory. There is no structural reason why pure browser rendering should be slower, but indeed some tricks are still slow.

Anyway, the quip with rendering performance is only a matter of time. With every browser release, CSS and HTML rendering performance is increased, for example, by leveraging GPU acceleration.

Flash will be beaten soon, I'm sure. And at least that works for every platform, not just the ones on which Adobe decides it's important.

Re: Nissan Leaf

#57

Post by fleitz »

radley wrote: post #54
benmccann wrote: post #49

Earlier quoted context omitted.

Flash is a threat to the openness of the web. I can't reliably watch video, play games, or do anything else requiring Flash on my computer because I run Linux. Requiring you run an OS of Adobe's choosing is antithetical to the basic tenets of the web.

No it's only antithetical to the tenets of Linux users. edit: Just saying, people who knowingly choose Linux don't expect to use Flash.

Some linux users. I love Linux but very little of the reason has to do with free software and has everything to do with Linux being the best way for me to do a number of tasks.

Note: I use Windows / OS X on the desktop.

Re: Nissan Leaf

#59

Post by radley »

citricsquid wrote: post #19

I don't understand how we've gone from "Flash is crap for entire websites" (edit: which is almost always true) to "Flash is the devil in every situation". It has its place, Javascript will never and shouldn't try and "kill" Flash, they're different.

No YC-er would post such an inflammatory title like this. Hacker News has grown significantly in the past few years so the professional tone has inevitably diminished.
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