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Nissan Leaf

nissanusa.com

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Re: Nissan Leaf

#42

Post by yarone »

On this site, the browser "back" button doesn't always behave as expected. Ex: Go there. Click Back. Doesn't go back. Chrome 9.

Re: Nissan Leaf

#43

Post by cellis »

gcb wrote: post #39
gcb wrote: post #38

it probably took the team 10x the time to do that this way instead of flash. it will not work on 100% of the devices. but at least they got some clicks from us that they wouldn't otherway. Continuing with this rationale: if done in flash, it would have take the team 10x the time to that instead of plain html. or 200x the time if done in a simpler html format, like a wikipedia article. it would work on 100% of the dev…

bottom line is: if the product was good, those kind of sites would not be necessary. the facts to support that are all the posts here in HN talking about A/B testing on landing pages. What gives more conversions, to good products? flashy shiny things, or to the point information about the advantages and simple call to action?

Big Brand Corps don't sell direct. They sell a brand. Selling a brand means doing this thing called "branding", which usually involves multimedia (video, sound and graphic effects).

Re: Nissan Leaf

#45

Post by biot »

gcb wrote: post #38

it probably took the team 10x the time to do that this way instead of flash. it will not work on 100% of the devices. but at least they got some clicks from us that they wouldn't otherway. Continuing with this rationale: if done in flash, it would have take the team 10x the time to that instead of plain html. or 200x the time if done in a simpler html format, like a wikipedia article. it would work on 100% of the dev…

    > it probably took the team 10x the time to do that this way instead of flash.
If so, that's only due to the maturity of the tools out there. Imagine creating this in Keynote and being able to export to HTML5.

Re: Nissan Leaf

#46

Post by mixmax »

nika wrote: post #8
mixmax wrote: post #6

Well it appears that at least the linked site does need flash. If you click on features and specifications the embedded video is flash (firefox 3.6) So not quite true.

Give it a second and it replaces it with a javascript site. I have click to flash set up and before I could click, it replaced.

Doesn't happen for me for some reason. It keeps on being flash.

Re: Nissan Leaf

#47

Post by prawn »

wladimir wrote: post #33
citricsquid wrote: post #19

I don't understand how we've gone from "Flash is crap for entire websites" (edit: which is almost always true) to "Flash is the devil in every situation". It has its place, Javascript will never and shouldn't try and "kill" Flash, they're different.

Well, to me it's good news, the web will be a lot snappier when it's fully integrated. No more clunky plugins. No matter what Adobe says, the Flash plugin still manages to crash a lot here, increases memory usage, and loads the CPU like crazy. There are certainly a few corner cases left in which flash remains a better fit, but it's losing territory, fast. Good work Nissan.

I'm no Flash apologist, but there was recently a HN thread about CSS-only drop shadows. Many people on fairly modern laptops reported significant slowdowns when it came to scrolling the page, animations, etc. And that was just with drop shadows.

That Nissan example ran pretty clunkily on my laptop and another desktop I checked in the office.

(That said, gradient transparencies always seem to doom Flash pieces to slow-hell for me.)

Re: Nissan Leaf

#49

Post by benmccann »

citricsquid wrote: post #19

I don't understand how we've gone from "Flash is crap for entire websites" (edit: which is almost always true) to "Flash is the devil in every situation". It has its place, Javascript will never and shouldn't try and "kill" Flash, they're different.

Flash is a threat to the openness of the web. I can't reliably watch video, play games, or do anything else requiring Flash on my computer because I run Linux. Requiring you run an OS of Adobe's choosing is antithetical to the basic tenets of the web.

Re: Nissan Leaf

#50

Post by spoondan »

citricsquid wrote: post #19

I don't understand how we've gone from "Flash is crap for entire websites" (edit: which is almost always true) to "Flash is the devil in every situation". It has its place, Javascript will never and shouldn't try and "kill" Flash, they're different.

How exactly are Flash and JavaScript different? I don't see the separate niches you envision these technologies occupying for the rest of their existence.

And how can you say JavaScript "will never" kill Flash? Aren't Apple and JavaScript already hurting Flash's market share? Doesn't every major browser release leave less and less that Flash alone can do? Aren't we looking at an example of a major, mainstream brand avoiding Flash for a site? What is going to change over the next few years to reverse these trends?

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