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N26 will be leaving the UK

n26.com

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Re: N26 will be leaving the UK

#2
As somebody who lives in the UK (London area), I've never even heard of this company N26, let alone aware that they had UK operations.

I do frequent the web, youtube, bus stops, tubes, trains and utterly exposed to all forms of marketing.

So from my perspective, this does seem like marketing failure from the start - at least from my perspective.

Though the only real new Bank in the UK to do well, traction wise would be Metro Bank and that's only due to them having a solid high street offering and more so niche in that they are open near on all hours. Also associated app and online works well.

But sorry, never even heard of N26 and is it initialy appears to tweak my interest that it may be something N64 related, would of at least had me read/look into it beyond that. Not even that happened, until now and only reinforces the lack of marketing carried out as testified by the aspect that I've never heard of them until now.

That's a shame as marketing is usually an area in which startups/companies tend to overdo more than not do at all.

Re: N26 will be leaving the UK

#4
post #2

As somebody who lives in the UK (London area), I've never even heard of this company N26, let alone aware that they had UK operations. I do frequent the web, youtube, bus stops, tubes, trains and utterly exposed to all forms of marketing. So from my perspective, this does seem like marketing failure from the start - at least from my perspective. Though the only real new Bank in the UK to do well, traction wise would…

And here you are typing about them on hackernews.

Seems like the marketing worked!

Re: N26 will be leaving the UK

#5
post #2

As somebody who lives in the UK (London area), I've never even heard of this company N26, let alone aware that they had UK operations. I do frequent the web, youtube, bus stops, tubes, trains and utterly exposed to all forms of marketing. So from my perspective, this does seem like marketing failure from the start - at least from my perspective. Though the only real new Bank in the UK to do well, traction wise would…

Their adverts used to be all over the tube. That’s the only reason I know of them (most people in know IRL opting for Revolut or Monzo)

Re: N26 will be leaving the UK

#7
> With the UK now having left the European Union, we will in due course be unable to operate in the UK with our European banking license.

Isn't this still up for discussion?

Since they're only giving two months notice, they could wait until much later in the year before shutting up shop in the UK.

Re: N26 will be leaving the UK

#9
Guess the value and quantity of their UK customers didn't warrant obtaining an equivalent "UK banking license"?

> ... we will in due course be unable to operate in the UK with our European banking license.

Re: N26 will be leaving the UK

#10
post #2

As somebody who lives in the UK (London area), I've never even heard of this company N26, let alone aware that they had UK operations. I do frequent the web, youtube, bus stops, tubes, trains and utterly exposed to all forms of marketing. So from my perspective, this does seem like marketing failure from the start - at least from my perspective. Though the only real new Bank in the UK to do well, traction wise would…

> Though the only real new Bank in the UK to do well, traction wise would be Metro Bank

I'm not in the UK, but isn't Monzo also doing quite well?

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