Earlier quoted context omitted.
IDK i don't see this stuff as all that different from doing like a k-means clustering or factor analysis on a data set, it's just an attempt to do it on human personality, which we know has variance and correlations. We don't freak out at market segmentation analysis that involves labels like "early adopters" and "laggards" which are imperfect but informative. I think people just find the entire idea of labeling huma…
Personalities doesn't cluster so k-means would not give anything interesting. Big 5 is pretty close to a factor analysis on a questionnaire data set though, so that's a reasonable though. Four colours is not based on anything like that though. I'd say that astrology is better than DISC in that it's obviously bunk, the problem with the colours is that while some people claim to enjoy it as a pastime or conversation st…
How do you know? See also, by the way, Japanese people’s beliefs about blood types:
https://en.wikipedia.org/wiki/Blood_type_personality_theory#...