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I almost sold Baremetrics for $5M

baremetrics.com

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Re: I almost sold Baremetrics for $5M

#181
Is there any forum or group that has people that can advise on such matters?

I know HN is one but it's too big/too impersonal for this.

I mean a place for founders to find "mentors" (i.e. people with more experience or people that have done similar things before) that would be willing to help them with things as a sale to a big company or how to structure a deal.

Re: I almost sold Baremetrics for $5M

#182
post #148

Earlier quoted context omitted.

> I burnt out, now I delegate lots of crap work and it works better for me and I think the team as well as they get a wider perspective. I think this is an underrated (but very accurate) opinion. While I'm not the founder of a company, I do have the tendency to shield my team from much of the insanity I deal with on a daily basis. I've made active, conscious efforts to stop doing this. When you shield your team from…

Are we talking about business decisions? My experience is, that developers are only interested in taking that risk, if they also get a share in the company and get access to internals. "Your house, your decision, your money. We are just the hired gun to do the carpenting."

Some do, some don’t. If a developer wants to start their own company or move into leadership in a larger company then they need to start thinking this way. There is a vanishingly small number of senior ICs/researchers who get paid the big bucks to work on purely self-determined technical problems. It’s much easier to just learn a bit about business.

Re: I almost sold Baremetrics for $5M

#183
Sadly it's very common to hear from many reasonably serious potential acquirers before something is consummated. 10 is not unusual I think. It's best to always focus on your business and growing it, assume the acquisition isn't going to close and not getting distracted by it. Avoid any legal or other costs until it's basically negotiated/closed and they're putting some non-refundable closing money down.

Re: I almost sold Baremetrics for $5M

#184

Sounds like there needs to be a way for the buyer to put some skin in the game. Maybe asking for a $50k non-refundable deposit to kick things off. Sounds harsh? Well non-refundable deposits are a thing in real estate. For example in my country it is common to put 0.25% down to take the property off the market, non refundable, allowing you to do due diligence and then 19.75% deposit within 5 days non-refundable, with…

~$8m price. Asked for $25,000 break fee to cover our costs. Was balked at. Have no reason to believe they were not serious buyers as they bought another company or two.

This is the only reality based, sensible comment in this whole thread. Well done.

Re: I almost sold Baremetrics for $5M

#185
post #115

Earlier quoted context omitted.

Require 10% of the deal in escrow after the first 2 weeks in the discovery phase. If the deal doesn't go through, the amount in escrow defaults to you. If they jerk you around on the escrow, cut them loose, they're not actually interested in acquisition

I've handled a decent volume of small tech startup m&a and I've never seen an escrow. Better advice is for the sellers to spend a decent amount of time in person with the buyers. Get to know who you are dealing with. It's a lot easier for a buyer to mislead (intentionally or otherwise) via email as opposed to in person lunches and dinners.

You're advising people to play poker (guess intentions face to face), but only have your side put chips on the table?

Re: I almost sold Baremetrics for $5M

#186

Sounds like there needs to be a way for the buyer to put some skin in the game. Maybe asking for a $50k non-refundable deposit to kick things off. Sounds harsh? Well non-refundable deposits are a thing in real estate. For example in my country it is common to put 0.25% down to take the property off the market, non refundable, allowing you to do due diligence and then 19.75% deposit within 5 days non-refundable, with…

This is fairly common in M&A and is called a "reverse termination or reverse breakup fee". In addition to the direct cost of having a deal fall through, you can imagine other damages from having a major competitor scrutinize your books. Some notable reverse break up fees include: * a 6 Billion dollar fee AT&T incurred for failing to complete a purchase of T-mobile. * A 10 Billion fee (avoided) if Verizon backed out o…

Usually not at the LOI stage, no. The ones you quote a post purchase agreements I believe.

Re: I almost sold Baremetrics for $5M

#187
post #67

Earlier quoted context omitted.

Yes - this is a major function of private equity in general. They even have investment banks and firms that specialize in "buy side" versus "sell side" of the transaction.

Not for small companies that generally do less than $2M in revenue.

We do as low as $1m ARR: discretioncapital.com

Re: I almost sold Baremetrics for $5M

#188
post #135

Earlier quoted context omitted.

BareMetrics MRR is public, check it out: https://demo.baremetrics.com/#start_date=2019-01-01&end_date... 20% growth last year or 1.7% per month. That's considered slow for a SaaS. That's likely what's driving the 3.7x multiple.

Fair and thank you for that. Wouldn't their value to Stripe be much more than 3.75x in this case?

Basically, there are 3 types of buyers: value PE, growth PE and strategic. Value pays 3-4x, growth 4-7x, strategics ¯\_(ツ)_/¯ Stripe would be a strategic for Baremetrics.

Re: I almost sold Baremetrics for $5M

#189

Is there any forum or group that has people that can advise on such matters? I know HN is one but it's too big/too impersonal for this. I mean a place for founders to find "mentors" (i.e. people with more experience or people that have done similar things before) that would be willing to help them with things as a sale to a big company or how to structure a deal.

I'm in a program in NYC called https://www.venwise.com/, it's a moderated CxO peer group that meets for a long session every month and does exactly this.
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