This article is really pushing the fact that books have become commodities. They no longer compete on quality but rather with cost. Pricing is less around value and more on cost plus. I personally believe that there are salient differences between books (quality, time spent, book cover, number of pages, etc.) and having a big name publisher can open many opportunities for new authors just like in the music industry.…
I'm not certain that books ever competed on quality. A cursory glance at the NY Times best-seller list of the past few years seems to indicate that quality isn't a [major] factor. Unless you somehow consider Harry Potter, Da Vinci Code, Twilight, and so on, to somehow be the paragon of quality literature.