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Adioso (YC W09) launch mini-site for Valentine's Day travel deals

howmuchdoyouheartme.com

11–20 of 24 posts

Re: Adioso (YC W09) launch mini-site for Valentine's Day travel deals

#12

Adioso strikes me as a company with little social sense. Asking how much I 'value' my girlfriend is just... off. And similarly, the fact their normal site actually _admits_ that it has a confusing interface and asks if you want help understanding it is just the oddest UX design I've ever heard of.

Hopefully most visitors to the mini-site will realize that it's tongue-in-cheek and that the chaps at Adioso don't really believe that love is quantifiable. Although some might be peeved because $500 isn't a small enough valuation of their relationship.

Re: Adioso (YC W09) launch mini-site for Valentine's Day travel deals

#14
post #10

this page will convert terribly

I think its a great idea. I think that those that will use it most is people who just want to get away as soon as possible.

The idea of finding the perfect holiday destination for the couple is not a strong motivating factor in this case.

Hazard a guess at how many men in a long term relationship book holidays. Why? because its too much effort.

This site makes it easy, based on the one true motivating factor for men when they want to go on a holiday. The price.

Although I must admit when I first saw the 'Send this deal to your lover" email fields I thought it allowed you to email two lovers.

Re: Adioso (YC W09) launch mini-site for Valentine's Day travel deals

#16
post #4

I am probably not their target customer -- I will just never use this sort of thing. I'm curious to know who this is targeted to. I don't need ideas on where to travel. Recommendations on destination come from family and friends ... the game is then to fit it into budget / vacation days / schedule, etc.

Perhaps you're not the target user for this specific product: the idea is to show people what their destination & accommodation options are at a given budget. It's particularly useful for people who like the idea of taking a trip for Valentine's day but find the process of manually searching flight & accommodation options too slow/hard.

Though it hasn't got there yet, the plan with the main Adioso site is to do what you described; if you have a destination, budget and vague timeframe in mind, Adioso will monitor options and prices, and alert you when a deal becomes available.

Re: Adioso (YC W09) launch mini-site for Valentine's Day travel deals

#18
post #2

This looks really awesome but it apparently only has US airports.

This microsite is the first product built on Adioso's enhanced platform, which will enable us to add more airlines and destinations - including Canada - real soon. Stay tuned!

Re: Adioso (YC W09) launch mini-site for Valentine's Day travel deals

#19
post #11
post #10

this page will convert terribly

What makes you say that?

It look me a while to find the submit button - it's camouflaged against the background and in front of a bookmark shape...

Also I suspect the minimum price point ($500/£250) is too high. The text of the site is challenging the user to spend more ("How much do you They'd do better to make the submit button actually look like a button, and to set the minimum to $0 (even though no flights will ever be found for that price).

Re: Adioso (YC W09) launch mini-site for Valentine's Day travel deals

#20

Adioso strikes me as a company with little social sense. Asking how much I 'value' my girlfriend is just... off. And similarly, the fact their normal site actually _admits_ that it has a confusing interface and asks if you want help understanding it is just the oddest UX design I've ever heard of.

Jewelers run similar type promotions all the time, Apple spam out emails every big holiday letting me know what I can get my loved ones this time round, it's a pretty common angle. The how much do you love is just a good metaphor for the price slider and fits the holiday they are promoting around.
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