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Counterfeits on Amazon cost Warren bird feeder business $1.5M

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Re: Counterfeits on Amazon cost Warren bird feeder business $1.5M

#2
I wonder if this is an oversight by Amazon on failing to scale its anti-counterfeit measures. Maybe they didn't appropriately evaluate how large the issue would become and they're stuck with trying to amend a system that wasn't designed to combat the issue at the scale they are operating at.

I'm interested in what sort of solution will eventually be effective at stopping this. Hopefully for Amazon it won't be inspecting every single item that passes through its doors.

Re: Counterfeits on Amazon cost Warren bird feeder business $1.5M

#4
post #2

I wonder if this is an oversight by Amazon on failing to scale its anti-counterfeit measures. Maybe they didn't appropriately evaluate how large the issue would become and they're stuck with trying to amend a system that wasn't designed to combat the issue at the scale they are operating at. I'm interested in what sort of solution will eventually be effective at stopping this. Hopefully for Amazon it won't be inspect…

They know what they’re doing and don’t care because it’s working.

Re: Counterfeits on Amazon cost Warren bird feeder business $1.5M

#6
post #4
post #2

I wonder if this is an oversight by Amazon on failing to scale its anti-counterfeit measures. Maybe they didn't appropriately evaluate how large the issue would become and they're stuck with trying to amend a system that wasn't designed to combat the issue at the scale they are operating at. I'm interested in what sort of solution will eventually be effective at stopping this. Hopefully for Amazon it won't be inspect…

They know what they’re doing and don’t care because it’s working.

I think the viewpoint that Amazon doesn't care is too cynical. They probably do care but are stuck with the issue of looking at effective counter measures that are too expensive to consider.

What is more realistic is that they are just stumped at this point.

Re: Counterfeits on Amazon cost Warren bird feeder business $1.5M

#7
post #2

I wonder if this is an oversight by Amazon on failing to scale its anti-counterfeit measures. Maybe they didn't appropriately evaluate how large the issue would become and they're stuck with trying to amend a system that wasn't designed to combat the issue at the scale they are operating at. I'm interested in what sort of solution will eventually be effective at stopping this. Hopefully for Amazon it won't be inspect…

The problem is the long tail of sellers operating on the marketplace. With a long tail of sellers, you get a long tail of fraud and bullshit too.

When you search on Amazon for random basic goods, you'll get thousands of results from insane numbers of gibberish sounding sellers. But there might be only a few dozen unique results. It's going to be basically impossible to combat fraud when this is allowed.

I'd even consider the "legitimate" case of this (an OEM selling the same product to hundreds/thousands of sellers to resell) to be borderline fraud as well. It's basically reputation/review laundering.

Re: Counterfeits on Amazon cost Warren bird feeder business $1.5M

#8
post #5

> This site is currently unavailable to visitors from the European Economic Area while we work to ensure your data is protected in accordance with applicable EU laws. The access is limited since May 2017?

Can't imagine Euro visitors are...at all...cared about by a US local news outlet.

Re: Counterfeits on Amazon cost Warren bird feeder business $1.5M

#9
post #6
post #4

Earlier quoted context omitted.

They know what they’re doing and don’t care because it’s working.

I think the viewpoint that Amazon doesn't care is too cynical. They probably do care but are stuck with the issue of looking at effective counter measures that are too expensive to consider. What is more realistic is that they are just stumped at this point.

If they cared, they would let you filter for items only sold by Amazon.com and not commingle inventory. What they really want is for others to take all the inventory risk and liability and take a 15% cut of all purchases.

They used to let you filter for items sold by Amazon.com, but they removed it, so I think that clearly proves their goal of being a platform rather than a retailer one can rely on for quality goods, as presumably the former has nice profit margins whereas the latter is famous for barely having profit margins.

Re: Counterfeits on Amazon cost Warren bird feeder business $1.5M

#10
post #8
post #5

> This site is currently unavailable to visitors from the European Economic Area while we work to ensure your data is protected in accordance with applicable EU laws. The access is limited since May 2017?

Can't imagine Euro visitors are...at all...cared about by a US local news outlet.

Maybe not in general but the issues with Amazon isn’t limited to .com. We get all the same problems with .co.uk, so I’d be interested in reading what happened
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