Earlier quoted context omitted.
Don't know why the downvotes either. Its not intuitive, but a sad fact of life and just the way supply and demand works.
Yeah, maybe it's a "I don't like this" vote. I tend to agree - I find embedded software engineering skills quite intimidating. Nevertheless, the market demand just isn't as high.
Your response to this is "But actually, according to payscale.com, an average embedded software engineer only makes X."
1. Nobody likes but-actually posts.
2. Quoting average salary when someone is commenting on how non-average a guy's skillset is isn't really relevant.