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Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

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Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#61

Point to remember- they are number 4. And beating a fast rising azure is going to be close to impossible.

Who's number 3? Who am I missing?

From what I have seen Alibaba cloud is #3. Don't forget that China is a huge market, and it is very hard for Western companies to be successful there. Alibaba has China government backing and that relationship is allowing them a lot of access in China

Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#62
post #7

I couldn't help but laugh out loud when I saw this headline on Twitter. It's just kisses fingers . So now that everyone knows they are waffling on whether to stay in the business (and have a deadline), Microsoft and Amazon just need to increase the competitive intensity for the next few years to drive Google out and instead of cloud computing being an oligopoly it'll be a duopoly. If you're a startup you should serio…

Indeed. It's a self fulfilling prophecy now.

Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#63
post #28

I'm astounded that they would seriously consider closing GCP after committing so much time, money, and effort into building it. Every time there's a GCP story on HN commenters say "I won't use it because Google can just pull the plug." I thought this opinion was silly as GCP is the #3 cloud provider in the world, not a free service like Reader. Guess I was wrong, nothing is safe. Google wants #1 or nothing at all.

However tempting (and it is very tempting), how much they’ve already spent should never figure in this kind of decision (aka the sunk cost fallacy). What matters is the return they will get from future commitments.

Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#64
post #50

Google Cloud could have easily dominated the market if they were willing to share their internal technology instead of knock-offs they offered. Now it's too late, competition improved their mediocre offerings and outside TPUs there is no advantage anymore.

From what I have heard, a ton of google internal infrastructure is actually aging and not as nimble by todays standards. It was innovative in 2010, but has been largely commoditized.

Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#65
i run a bunch of services for some online social clubs and foss projects that i'm involved in. i've floated between a bunch of different service providers (Digital Ocean, Scaleway, Hetzner, Joyent Public Cloud, Vultr, and Linode to name a few) and now i'm working on setting up some colo infrastructure. i'll probably keep some of the cloud stuff around for failover and maybe some edge cache type stuff, but you don't really need cloud unless you have extremely variable loads on your system.

i won't say cloud isn't nice, i've been able to learn a lot by playing around with cloud servers. just good to remember that cloud isn't the only option for a lot of workloads.

Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#66
post #28

I'm astounded that they would seriously consider closing GCP after committing so much time, money, and effort into building it. Every time there's a GCP story on HN commenters say "I won't use it because Google can just pull the plug." I thought this opinion was silly as GCP is the #3 cloud provider in the world, not a free service like Reader. Guess I was wrong, nothing is safe. Google wants #1 or nothing at all.

Could they sell parts of it?

Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#67
post #57

As a Google Cloud Platform customer, this is pretty concerning news and seems likely to drive me to start looking at alternatives and also likely to avoid placing any dependencies on Google-specific platform features. So, if any Google Cloud employees are reading this, please report back that this just killed any interest I had in Anthos, Google Cloud Run, the managed Google "Kubernetes Apps", etc. Pretty much anythi…

All platforms not under your control should be viewed as a risk. > Pretty much anything that isn't basic compute VMs, storage, or out of the box Kubernetes. I think this is perfectly healthy and a stance you should take everywhere.

This is certainly not as true with Microsoft or AWS. You remember the old saying that “no one ever got fired for buying IBM”? If someone bet the farm on IBM in the 70s, they could still buy compatible systems.

Do you think you are at more risk betting your enterprise on Microsoft or Google?

Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#68
post #15

I can't imagine a more damaging leak for Google Cloud. A company that's already notorious for abandoning projects now has a public date for when they'll abandon cloud. How could anyone in their right mind start building on GCP? They may as well shut it down today.

Stadia would probably crumble alongside GCP by necessity too, right?

Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#69
post #27

Earlier quoted context omitted.

The headline seems to imply that Google will likely EOL Cloud if they don’t win in 3 years. That doesn’t instill confidence.

A CTO betting the farm on Google’s cloud is displaying reckless naivety. Google’s arrogance towards its customers is legendary.

So is a CTO betting on Amazon never turning into Oracle.

Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#70
post #9

If they pour all of their efforts into customer experience, maybe they can stay in the game. I personally am terrified of using Google Cloud. I'm afraid something will go wrong and I won't be able to talk to a human. I've heard so many stories about the "stone wall" that is Google customer support. Also, I'm afraid the rug will get pulled out from under me if I decide to go all in given their history of axing project…

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