Modernist Covers of 1930s Fortune Magazine (2016)
1–10 of 15 posts
Re: Modernist Covers of 1930s Fortune Magazine (2016)
#2Reminds me of these science and tech ads: https://www.flickr.com/photos/bustbright/albums/721576129433...
Wish there were more ads like this today - they're much more visually impressive than the ones I see today
Re: Modernist Covers of 1930s Fortune Magazine (2016)
#3"One dollar a copy"...that must have been a lot of money in the depth of the Depression.
Re: Modernist Covers of 1930s Fortune Magazine (2016)
#4They certainly got that in the future, our lives are dominated by machines, not nature. And the keyboard is not only on point, There are groups dedicated to re-creating that exact look and feel.
Re: Modernist Covers of 1930s Fortune Magazine (2016)
#5"One dollar a copy"...that must have been a lot of money in the depth of the Depression.
> $1 in 1938 → $18.24 in 2019
https://www.in2013dollars.com/us/inflation/1938?amount=1
> "Despite the Depression, and a cover price of $1 in an era when the Sunday New York Times cost five cents, Fortune was an immediate success. It debuted in February 1930 with 30,000 subscribers and by 1937 it had a circulation of 460,000, with annual profits of half a million dollars..." source: https://www.peterharrington.co.uk/blog/fortune/
Today a copy costs $5.99, or $29.98 a year (source: https://www.magazine.store/fortune/)
Re: Modernist Covers of 1930s Fortune Magazine (2016)
#6"One dollar a copy"...that must have been a lot of money in the depth of the Depression.
TFA, second sentence in, says it is the 2014 equivalent to $174. I imagine those reading Fortune at the time could readily scrape together $174/year, depression or not.
Re: Modernist Covers of 1930s Fortune Magazine (2016)
#7Reminds me of these science and tech ads: https://www.flickr.com/photos/bustbright/albums/721576129433... Wish there were more ads like this today - they're much more visually impressive than the ones I see today
I know it's the way they talked and thought back then, but so much emphasis on Men of Science, with emphasis on Manliness in those ads. "Men who think", etc. Pretty jarring for recent times.
Re: Modernist Covers of 1930s Fortune Magazine (2016)
#8Reminds me of these science and tech ads: https://www.flickr.com/photos/bustbright/albums/721576129433... Wish there were more ads like this today - they're much more visually impressive than the ones I see today
The massive belief in the curative power of science for all ills is what I find so alluring in the early 20th century posters. They're engaging to me because there's an inherent optimism in many of them!
Re: Modernist Covers of 1930s Fortune Magazine (2016)
#9Reminds me of these science and tech ads: https://www.flickr.com/photos/bustbright/albums/721576129433... Wish there were more ads like this today - they're much more visually impressive than the ones I see today
I know it's the way they talked and thought back then, but so much emphasis on Men of Science, with emphasis on Manliness in those ads. "Men who think", etc. Pretty jarring for recent times.
https://www.flickr.com/photos/bustbright/3329503525/in/album...
Yeah it's not so subtle in some...
Re: Modernist Covers of 1930s Fortune Magazine (2016)
#10Reminds me of these science and tech ads: https://www.flickr.com/photos/bustbright/albums/721576129433... Wish there were more ads like this today - they're much more visually impressive than the ones I see today
The massive belief in the curative power of science for all ills is what I find so alluring in the early 20th century posters. They're engaging to me because there's an inherent optimism in many of them!
There was reason to be optimistic!