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WoW streamer hires YouTubers who leeched off his stream to run official channel

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Re: WoW streamer hires YouTubers who leeched off his stream to run official channel

#3
Asmongold made a good move. I follow his stream since 2017 and it's one of the best. He did something interesting that no one (companies, individuals) normally does: he has let several of his fans create their own videos using his image, something unthinkable for today's brands that just for the sake of mentioning them already take you down the content. When these fans already amassed the popularity, instead of canceling them, he made them the best proposal: to be part of their world. This should be an example for all those brands that make things wrong.

Re: WoW streamer hires YouTubers who leeched off his stream to run official channel

#4
It already became a thing. At least in Germany there are a couple bigger Twitch streamers, which hired the persons who already made good, unofficial montages or "Best-Of" videos about them. If I am correct they get a share of the YouTube revenue.

In my opinion this is a great deal for both. The streamer can broaden his audience by having an official stream highlight YouTube channel, the fans have more content and won't miss anything and the amateur video editors are getting a chance to do their passion more professionally (well, most of them had already good, YouTube focused editing skills)

Re: WoW streamer hires YouTubers who leeched off his stream to run official channel

#5
post #3

Asmongold made a good move. I follow his stream since 2017 and it's one of the best. He did something interesting that no one (companies, individuals) normally does: he has let several of his fans create their own videos using his image, something unthinkable for today's brands that just for the sake of mentioning them already take you down the content. When these fans already amassed the popularity, instead of cance…

I always wondered with big brands never did this. Seems like a win-win: let them do free work and the market select for the best to hire.

Re: WoW streamer hires YouTubers who leeched off his stream to run official channel

#6
post #3

Asmongold made a good move. I follow his stream since 2017 and it's one of the best. He did something interesting that no one (companies, individuals) normally does: he has let several of his fans create their own videos using his image, something unthinkable for today's brands that just for the sake of mentioning them already take you down the content. When these fans already amassed the popularity, instead of cance…

There are many, many youtube channels that put up clips of 冯提莫's douyu stream. They may not be officially allowed, but I wouldn't exactly be surprised if they were. You don't get to be a celebrity by stopping people from knowing who you are.

Re: WoW streamer hires YouTubers who leeched off his stream to run official channel

#7
post #3

Asmongold made a good move. I follow his stream since 2017 and it's one of the best. He did something interesting that no one (companies, individuals) normally does: he has let several of his fans create their own videos using his image, something unthinkable for today's brands that just for the sake of mentioning them already take you down the content. When these fans already amassed the popularity, instead of cance…

I always wondered with big brands never did this. Seems like a win-win: let them do free work and the market select for the best to hire.

Because it means losing control over their brand. Who knows what some random youtuber will do, who they are, etc. It's just not worth all the legal headache.

Re: WoW streamer hires YouTubers who leeched off his stream to run official channel

#8
Same I’ve heard (but have no proof of) that clothing brands don’t mind knock offs of limited edition items, because that helps to spread the hype. But they do care very much about knock offs of their bread and butter inventory which is mass produced, because that hurts their bottom line.

Re: WoW streamer hires YouTubers who leeched off his stream to run official channel

#9
post #3

Asmongold made a good move. I follow his stream since 2017 and it's one of the best. He did something interesting that no one (companies, individuals) normally does: he has let several of his fans create their own videos using his image, something unthinkable for today's brands that just for the sake of mentioning them already take you down the content. When these fans already amassed the popularity, instead of cance…

I always wondered with big brands never did this. Seems like a win-win: let them do free work and the market select for the best to hire.

Something similar happened with Sonic Mania and SEGA [0], hiring some people involved in various fan versions and ROM hacks. It worked out well.

[0] https://en.wikipedia.org/wiki/Sonic_Mania#Development

Re: WoW streamer hires YouTubers who leeched off his stream to run official channel

#10
post #2

Technically, that's how I had found about Asmongold in the first place. The real money -for streamers- is in Twitch. What he's doing, is logical and smart for his bottom-line.

Yeah, I found about Asmongold on YouTube as well. Watched some clips, amusing stuff. But where that failed was that I didn't go on Twitch to watch his streams. I think an important question is what's the conversion rate from YouTube to Twitch. And what kind of an incentive is there for people to go on Twitch if the "best bits" go on YouTube anyways?
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