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Show HN: Browser-based PowerPoint alternative

sizle.io

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Re: Show HN: Browser-based PowerPoint alternative

#51

Post by brudgers »

jfoster wrote: post #40
GordonS wrote: post #32

Earlier quoted context omitted.

Not sure how I feel about this level of tracking TBH. I can see how the data might benefit some sales teams, but mostly I think it'll be hoovered up, stored and nothing done with it. Have you put consent mechanisms in place to allow readers to opt out of tracking, while still letting them read the document/slides?

It provides more visibility into the funnel. Seems valuable. Whether it's ethical or not is something different. Examples of the value it could bring: Did the prospect drop off because they never even opened the presentation, or did they at least consider it? After it's been opened, was it opened a bunch more times? Shows that it wasn't ruled out or glazed over. How recent was it last opened? If it was today then we…

To me, it seems like there's a mismatch. If the sales channel justifies slide deck type presentations, reliance on analytics smells way too hands off. Slide decks are at the phone call layer not the $10/month SaaS layer. A slide deck doesn't have a "call to action" button that starts the process of charging a credit card.

Re: Show HN: Browser-based PowerPoint alternative

#52

Post by jfoster »

brudgers wrote: post #51
jfoster wrote: post #40

Earlier quoted context omitted.

It provides more visibility into the funnel. Seems valuable. Whether it's ethical or not is something different. Examples of the value it could bring: Did the prospect drop off because they never even opened the presentation, or did they at least consider it? After it's been opened, was it opened a bunch more times? Shows that it wasn't ruled out or glazed over. How recent was it last opened? If it was today then we…

To me, it seems like there's a mismatch. If the sales channel justifies slide deck type presentations, reliance on analytics smells way too hands off. Slide decks are at the phone call layer not the $10/month SaaS layer. A slide deck doesn't have a "call to action" button that starts the process of charging a credit card.

I don't think it's either or. You can use the analytics to check on the level of interest following a call. You can see the dwell time on particular slides to know when something is of interest or concern.

Re: Show HN: Browser-based PowerPoint alternative

#53

Post by ksaj »

jeremysizle wrote: post #6
alexchamberlain wrote: post #2

I don’t really get the analytics proposition: I don’t design presentations to be read - I design them to be presented?

Hey Alex, it doesn't mention in the title, but Sizle is a tool geared towards sales/marketing teams to help them make sales actions (follow ups with customers, leads, etc) based on when their presentation is opened, what slides were watched the most, etc.

I used to train at IBM, which of course meant a whole lot of PPT. Analytics of the sort described here would be helpful for discovering what slides provide the most mileage for a given presentation.

If you spend 1/2 hour on one slide, and then 2 minutes on a string of 5 consecutive slides, it says a lot about how the content impacts the presentation flow. And it would lay bare if there is any rushing towards the end of each segment.

Re: Show HN: Browser-based PowerPoint alternative

#54

Post by brudgers »

jfoster wrote: post #52
brudgers wrote: post #51

Earlier quoted context omitted.

To me, it seems like there's a mismatch. If the sales channel justifies slide deck type presentations, reliance on analytics smells way too hands off. Slide decks are at the phone call layer not the $10/month SaaS layer. A slide deck doesn't have a "call to action" button that starts the process of charging a credit card.

I don't think it's either or. You can use the analytics to check on the level of interest following a call. You can see the dwell time on particular slides to know when something is of interest or concern.

I'm probably biased. But using slide decks as a stand-alone marketing artifact seems like a poor choice of alternative. Better analytics probably makes it better, but still leaves stand-alone slide decks as a poor form of marketing. A web page, video, email, phone-call, brochure, etc. all seem like a better focus of attention.

It's not that I don't appreciate the product. I just think it is likely to leave the big problem intact in the cases where it is used.

Re: Show HN: Browser-based PowerPoint alternative

#55

Post by jfoster »

brudgers wrote: post #54
jfoster wrote: post #52

Earlier quoted context omitted.

I don't think it's either or. You can use the analytics to check on the level of interest following a call. You can see the dwell time on particular slides to know when something is of interest or concern.

I'm probably biased. But using slide decks as a stand-alone marketing artifact seems like a poor choice of alternative. Better analytics probably makes it better, but still leaves stand-alone slide decks as a poor form of marketing. A web page, video, email, phone-call, brochure, etc. all seem like a better focus of attention. It's not that I don't appreciate the product. I just think it is likely to leave the big pr…

What makes slide decks stand out as bad among web pages, videos, email, calls and brochures?

Re: Show HN: Browser-based PowerPoint alternative

#56

Post by brudgers »

jfoster wrote: post #55
brudgers wrote: post #54

Earlier quoted context omitted.

I'm probably biased. But using slide decks as a stand-alone marketing artifact seems like a poor choice of alternative. Better analytics probably makes it better, but still leaves stand-alone slide decks as a poor form of marketing. A web page, video, email, phone-call, brochure, etc. all seem like a better focus of attention. It's not that I don't appreciate the product. I just think it is likely to leave the big pr…

What makes slide decks stand out as bad among web pages, videos, email, calls and brochures?

Inherent low information density. Inherent lack of interactivity. Incidental lack of call to action buttons.
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