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Show HN: I built a podcast app that skips over the ads

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Re: Show HN: I built a podcast app that skips over the ads

#71

Earlier quoted context omitted.

But advertisements in podcasts are commonly pre-recorded by the podcast host(s) - so the host would still be paid for the advertisement, before it goes online. If the advertiser isn’t given any information about playback at ad time, then the revenue would not be affected.

If no users are listening to ads, then no one will purchase ads on the podcasts and the revenue for the creators will dry up.

Or they find alternative revenue streams such as:

a.) Patronage/donation model b.) Paywalls c.) Integrated the advertising into the program rather than making it a separate ad read

Re: Show HN: I built a podcast app that skips over the ads

#72

Cool idea? Yes. Good idea? No. If we do stuff like this, the podcast industry will switch to a closed system which would require you to install proprietary apps to listen to stuff. Likely several different apps for different shows and companies. As it exists today, it's a very open system, with publicly accessible feeds and the ability to use any app. Don't ruin it. It's not hard to press the "skip forward 30 seconds…

Agree. And it helps in general that podcast ads are largely inoffensive. I can't watch terrestrial television with its obnoxious commercials anymore. But I don't remember the last time a podcast advertisement annoyed me enough to even skip it.

Ditto. Podccast ads are pretty much ideal: non-tracking, generally non-intrusive, relevant to the audience, and in some cases quite entertaining (see: Reply All). Podcasters need to be able to keep the lights on, and the ads they run are about as consumer-friendly as they get.

Re: Show HN: I built a podcast app that skips over the ads

#73

Earlier quoted context omitted.

That's Luminary's business model, as far as I can tell.

Yeah. I'm glad they haven't taken off much. I love how open the podcast system is. I'd absolutely hate for it to be ruined.

I'm not actually against paid-for podcasts, but hiving it off into a separate app does not appeal.

Re: Show HN: I built a podcast app that skips over the ads

#74

I think it's funny the outrage over ad skipping podcasts, but keeping browser ad-blockers installed is ok. I mean there is only so many times I can hear the same casper, generic vpn, eero, ad and not want to pull my hair out. Especially when the podcast boasts about how they use the product and how it's not like anything they've ever tried before.

> but keeping browser ad-blockers installed is ok.

That's because web ads track you, can inject malicious code, and are obtrusive.

As I said elsewhere in the thread, a lot fewer people would be using ad blockers in browsers if web ads were as simple as podcast ads (the equivalent would be unobtrusive static images with links).

Re: Show HN: I built a podcast app that skips over the ads

#75

Earlier quoted context omitted.

Sure, because some percentage of the users will still listen to the ad, especially if it's the first time they're hearing it. Make it automated, that guarantees that no one is listening to it. Which would mean no revenue for the content creators. Which would lead to a really crappy system.

But advertisements in podcasts are commonly pre-recorded by the podcast host(s) - so the host would still be paid for the advertisement, before it goes online. If the advertiser isn’t given any information about playback at ad time, then the revenue would not be affected.

I think some ads are sponsored links / promo codes. I am not sure in that situation if they get paid for reading the ad or only get commission from the sales.

Re: Show HN: I built a podcast app that skips over the ads

#77
post #41

Earlier quoted context omitted.

Anecdotally, I listen to a podcast where they make money off merch and Patreon only. No need for advertising.

How do you know about the merch or Patreon? Do they not even tell you about it? Because if they do, that's an ad.

There's a huge difference between being asked to support the people making something you enjoy and allowing totally unrelated and reactionary monied interests access to my attention. The latter can talk to the hand because I don't wanna hear about it.

Re: Show HN: I built a podcast app that skips over the ads

#79

As a podcaster (Mixergy.com), I love this. My listeners should never feel guilty about skipping ads. If my ads aren't interesting or don't improve your life, you owe it to yourself to skip. I keep working to improve my ads. Most recently: I hired a copywriter (Neville Medhora) to go over my ad reads. And today I recorded interviews with 10-second ads, instead of 3-minute ones.

How did you find your copywriter? Just curious.
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