Earlier quoted context omitted.
>watching it will make you a 10x better programmer. That sounds wrong. Can we drop this rhetoric?
What rhetoric? Are you confusing this with "the 10x programmer" meme? Claims of becoming a 10x better programmer aren't claims about making one a 10x programmer. The former is about relative self-improvement and motivationally hyperbolic; the latter is about relative comparison to others, is often used negatively to belittle, and is detrimentally hyperbolic.
It's such a ridiculously high number that it ceases to be motivational.