The metrics make sense: as a user of both platforms, I'm spending far more time on TT these days than IG. My biggest gripe is Instagram is absolutely filled with ads: you get ads in between stories, ads in between posts, then a good portion of actual posts are "sponsored" (so ads from the posters themselves)... it's just a really bad mire of advertising and people trying to sell me stuff. Meanwhile TikTok is still fa…
TikTok is the first social medium I don't get. It isn't very good at figuring out my tastes and just serves me generic hot people content. It doesn't try to figure out who I might want to contact with either. Maybe I'm getting old or something.
"Oh you liked this one cooking show, well here is 237 more cooking shows!"