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Forget apps, OnSwipe is the future of publishing.

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Re: Forget apps, OnSwipe is the future of publishing.

#12
post #11

I don't really get this. Do publishers use Wordpress? Why are they so proud that it is not an app? Why is this better?

Many many publishers use Wordpress, especially their VIP program. Wordpress powers 10% of the web (Tony Conrad, partner at true ventures tweeted this, will post as reference).

We're working with more than WP as a CMS, but it's a huge install base.

Re: Forget apps, OnSwipe is the future of publishing.

#13
post #10

Looks neat but not revolutionary at all. I don't think each content provider needs their own app but what's the problem with using a mobile friendly format and letting RSS readers do the extra work? Pulse: http://www.youtube.com/watch?feature=player_detailpage&v...

I should really really clarify: the demo shown in the video is of PadPressed, the precursor to OnSwipe. Think of padpressed as the equivalent of our "university research project". OnSwipe is a much much larger evolution from that and encompasses a lot more.

Re: Forget apps, OnSwipe is the future of publishing.

#14
post #5

Earlier quoted context omitted.

You're sincerely mistaken if you think that's the end game for us or that the smart people involved would bet on something that small.

Of course there's got to be more to it - but he could be forgiven, given the content of the article you posted. So, tell us more.

Smart people are involved. What more do you need to know?

Re: Forget apps, OnSwipe is the future of publishing.

#15
post #9

'Apps are bullshit for content,' says Baptiste who refers to native apps as 'PDF readers'' and equates them to a Ponzi scheme for publishers.' I really don't understand that quote. I didn't watch the video so perhaps there is some context I am missing...How are apps a Ponzi scheme?

I think he's talking about this: http://tpdsaa.tumblr.com/post/2731809145/submitted-by-serget...

Basically, everyone wants to make their own branded apps, but few people are actually going to bother to buy them. The publishers are the victims, not the guys at the top of the pyramid, it's the app makers who're going to profit.

Re: Forget apps, OnSwipe is the future of publishing.

#16
post #14
post #5

Earlier quoted context omitted.

Of course there's got to be more to it - but he could be forgiven, given the content of the article you posted. So, tell us more.

Smart people are involved. What more do you need to know?

Everything.

Re: Forget apps, OnSwipe is the future of publishing.

#17
post #9

'Apps are bullshit for content,' says Baptiste who refers to native apps as 'PDF readers'' and equates them to a Ponzi scheme for publishers.' I really don't understand that quote. I didn't watch the video so perhaps there is some context I am missing...How are apps a Ponzi scheme?

I think he's talking about this: http://tpdsaa.tumblr.com/post/2731809145/submitted-by-serget... Basically, everyone wants to make their own branded apps, but few people are actually going to bother to buy them. The publishers are the victims, not the guys at the top of the pyramid, it's the app makers who're going to profit.

It's not a Ponzi scheme though, is it?

It might be a scam, but for it to be a Ponzi scheme, the developers would need to use the money they get from the first publishers to, say, buy the apps they've developed to show it gets great returns to get new publishers to pay... (or something like that)

Re: Forget apps, OnSwipe is the future of publishing.

#18

The article is a little breathless in its style... hard to see how there is any sort of barrier to entry being raised for another competitor to do the same thing.

http://www.ridesurfboard.com was posted on here the other day in an ask hn. Seems like this "niche" is starting to already get crowded by a bunch of people scrambling to get a piece of the Flipboard pie.
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