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Ask HN: Successful one-person online businesses?

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Re: Ask HN: Successful one-person online businesses?

#371

I run https://onlyusedtesla.com/ its an online marketplace to buy / sell a Used Tesla. I have been living off the income this whole year. This is my bread and butter. I do not have a 9-5. I launched the business with 4 listings in 2016. I live in New York. My main goal is building brand equity. Business Model. Private Seller $199 to list $299 to list with a social boost Dealer: $99-list I do not use cookies. No Track…

How do you drive traffic to the website?

To be honest, The customers do that now. they share my site whenever they see someone looking for the best spot to sell a Tesla. I don't sell personal info to marketers. I also have a guy to write a blog post a few times a week.

Re: Ask HN: Successful one-person online businesses?

#372

I run https://onlyusedtesla.com/ its an online marketplace to buy / sell a Used Tesla. I have been living off the income this whole year. This is my bread and butter. I do not have a 9-5. I launched the business with 4 listings in 2016. I live in New York. My main goal is building brand equity. Business Model. Private Seller $199 to list $299 to list with a social boost Dealer: $99-list I do not use cookies. No Track…

Great site. For some reason, when I switch listings to "for sale" I still see one "sold" in the list.

Thank you. It maybe a bug i told my dev. I am working on the v2 so should work out some of the kinks on the site.

Re: Ask HN: Successful one-person online businesses?

#373
post #147

Earlier quoted context omitted.

Good question, my career is very important to me. It gives me an identity. I just can’t sit at home all day. I’m gonna die with boredom.

I don't think I'll ever quite understand this mentality that "not having a job"=="sitting at home all day". Do people not have hobbies of any kind? They really only find meaning in pursuit of money?

OP was clear that it is not about money, wasn’t s/he?

Re: Ask HN: Successful one-person online businesses?

#374
post #287

Earlier quoted context omitted.

Thank you for sharing your success. I hope I can learn one or thing from your sharing. Currently, I'm selling a consumer productivity app (Android only) in Google Play store. The characteristics of this category are large consumer demand, and low barrier to entry. Because of this, there are a lot of players in this category. My pricing model is pretty simple - $20 one time payment to unlock everything. I know I can e…

500K users, that's quite an achievement as well, pretty solid! It's hard to say anything about your pricing model. If it works for you, there's probably no need to optimize. However, 500K users with a $20 IAP – I wonder if you could introduce subscriptions for something like $1-2 per month. Maybe make it cheaper per year, but more expensive on the long run. But this depends heavily on how often your app is used. If i…

> "500K users, that's quite an achievement as well, pretty solid!"

Not quite :) As, majority of them are from tier-2 countries. Purchasing digital goods is not part of their culture.

> "But again, just from my gut feeling: I wonder if there's a way for you to REDUCE the number of active users and turn free users into loyal paid users."

Thank you for your suggestion! What you have mentioned are valid.

Maybe at some point, I want to introduce "ads" + "subscription" model. However, this is a competitive landscape. Most of the similar apps are using ads model. At this moment, I want to offer a compelling reason, for user to use my app instead of others. Luckily, this landscape has high stickiness, because user generated personal data are stored within the app. If they use the app for long enough, the cost is high, when they want to switch to other apps.

So, my hypothesis is that, as long as the free users are using my app, there will always be an opportunity to monetize from them, one day.

Yes. You're right. Currently, there is stress to do marketing. I need to keep attracting new users especially from tier-1 countries, so that new users' one-time purchase can help to cover my monthly living expense. I try to control the CPI cost to USD0.10 for Germany, Japan, Korea. I didn't invest for US, because the high cost is not justifiable. I do notice higher cost is required, if the tier-1 countries are English speaking country. My guess is that, less language barrier, will encourage more players in the market, and drive up the advertising cost.

> Absolutely! I wrote probably over 200,000 words and invested a lot of time in improving my writing skills

I really wish I can build a long term traffic like what you have done. Can you recommend me a publishing platform to publish all writings?

Currently, I am already using google sites (Because I do not have website design skill), to build a landing page to introduce the app features, hosing FAQ, and showing video on how to use the app. But, I don't think that is the suitable platform to host long written article.

When you write your writing, do you need to hire some graphics designer, to help to decorate your writing with nice graphic assets, to attract more readers?

Thank you!

Re: Ask HN: Successful one-person online businesses?

#375

Seven years ago I solo-started an automatic time tracker for programmers called WakaTime [1] and launched here on HN [2]. Partly from listening to developers too much, I waited way too long (almost a year) before adding a paid plan, but now it generates more MRR than an SF developer salary not including stock options. Technically I make more from RSUs and stock from past startups as a regular employee, but if I wasn'…

Thanks for this. I love using Wakatime and have nothing but good things to say about it.

Re: Ask HN: Successful one-person online businesses?

#376
post #147

Earlier quoted context omitted.

Good question, my career is very important to me. It gives me an identity. I just can’t sit at home all day. I’m gonna die with boredom.

I don't think I'll ever quite understand this mentality that "not having a job"=="sitting at home all day". Do people not have hobbies of any kind? They really only find meaning in pursuit of money?

In this case, the job appears to be the hobby. Just because you get paid for something doesn't exclude it from being a hobby.

Re: Ask HN: Successful one-person online businesses?

#377
post #147

Earlier quoted context omitted.

Good question, my career is very important to me. It gives me an identity. I just can’t sit at home all day. I’m gonna die with boredom.

I don't think I'll ever quite understand this mentality that "not having a job"=="sitting at home all day". Do people not have hobbies of any kind? They really only find meaning in pursuit of money?

[deleted]

Re: Ask HN: Successful one-person online businesses?

#378
post #79

I turned a software development blog into a profit-generating asset in 2 years. I then used it to market my skills as a Software developer and it helped me gained employment. I highly recommend any developer to start a blog, and just see where it takes you. My blog is https://zeroequalsfalse.com

Your python book recommendations for 2019 are crap.

Re: Ask HN: Successful one-person online businesses?

#379
post #147

Earlier quoted context omitted.

Good question, my career is very important to me. It gives me an identity. I just can’t sit at home all day. I’m gonna die with boredom.

I don't think I'll ever quite understand this mentality that "not having a job"=="sitting at home all day". Do people not have hobbies of any kind? They really only find meaning in pursuit of money?

A job isn't solely about pursuit of money. Presumably, you are doing work that adds value for someone and/or society.

It's also a form of security should the online income suddenly dry up. It can also be a source of healthy social connections.

I was a homemaker for a lot of years. I did a lot of life enhancing stuff for me and other people. Trying to translate that into an adequate income post divorce has been enormously painful.

Some people successfully turn hobbies into careers. Others can't pull that off.

If someone's life works, changing some piece of it could cause it to come apart rapidly. Why risk that?

Re: Ask HN: Successful one-person online businesses?

#380
My former one-person online biz (2013) is now 10 people - we run Amazon end-to-end ops for a few large brands and manage ~100k SKUs -- basically the work is all operations research + grunt work. We do mid eight digits in revenue.

A friend of a friend was the COO of a brand, spent a couple mil to position themselves online strategically, but that team couldn't deliver results. As a grad student in ML I spent a disproportional time procrastinating on Craigslist and Slickdeals and flipping inventory between those venues, SUPost (school-centric CL basically), and eBay, so I ended up being rather saavy at ecommerce. I offered to help out their store, then took it over when I got some initial results.

Ironically I think from a pure EV standpoint I shoulda stayed with my ML degree - my friends in the same cohort are averaging a mil a year in combined salary + bigcorp options. There were a lot of heartache and sleepless nights associated with running a company, and looking back honestly I would've had a more peaceful life toeing the 9-5.

=====

I have a few one-person side projects right now concurrently that are providing five-digit revenue that are hard for me to scale, but are enjoyable for me to do:

1. Domain expert in a hobbyist niche with high gatekeeping (skill and/or money) - I create a couple high quality content a year and make residuals off affiliate fees.

2. I flip small businesses in a very specific niche of ecommerce when they don't layer into my big business.

Note: this seems mildly prolific but honestly I have between 2-5 ideas a year of which I try to execute on 1-2 of them. I think of them as cognitive surplus, "Art projects for Fun and Profit-TM". Most ideas end up not working out, so the payoff really has to be about the process, not the result.

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