Live data from Hacker News

Pricing niche products

kevinlynagh.com

111–120 of 368 posts

Re: Pricing niche products

#111
It seems tricky to do this more than once per product.

What happens if you've sold the first batch and it went so well you make a second batch? Do you refund the first batch buyers with the difference in price between using the profit from the second batch?

Re: Pricing niche products

#112

I so want to get into mechnical keyboards but most of my work is done on a 2015 MacBook Pro and I'm so efficient with the large trackpad - I rest my palms on the laptop and can reach everything with just a pivot of the wrist. I tried the Magic Trackpad, but I kept having to move my forearm and it just slowed me down too much. What kind of mouse or trackpad is everyone using with these $xxx - $xxxx keyboards?

> What kind of mouse or trackpad is everyone using with these $xxx - $xxxx keyboards? Mice with holes. Your mouse must have holes. https://i.redd.it/i5s6j18i3hp31.jpg https://i.imgur.com/DSW0lvH.jpg https://www.youtube.com/watch?v=14d68Wgwevs https://en.reddit.com/r/MouseReview/

That looks like a cleaning nightmare waiting to happen.

Re: Pricing niche products

#113
post #2

I have a $600+ keyboard so I'm a part of this hobby. However, only a part of this can be explained by the expense of manufacturing at a small scale. The hobby fully embraces the drawbacks of the small scale and intentionally does nothing to try to improve it because the exclusivity drives prices up to an insane point. A typical group buy for a popular case sells out in minutes or days time after time. Clearly some of…

I thought I was a keyboard buff with my Cherry Reds and Browns. I'd never even heard of Healios or Box Jade.

Re: Pricing niche products

#114
These things have become so esoteric and expensive because the mechanical keyboard hobby is undergoing a more intense version of what happens to most hobbies/pastimes; the purpose of the hobby has transitioned from primarily "making/using the thing" to "obtaining and displaying ever more extreme versions of the thing to impress other people who know about the thing".

I feel like this is an outgrowth of the basic human desire to form groups and define an in-group and an out-group; people start a hobby because they are interested in whatever, but after a while there develops an (often arbitrary) right way and wrong way to pursue the hobby, cliques form, and after a while participating in the hobby becomes an exercise in demonstrating that you've bought/made/done the right things and are therefore worthy of being in the in-group instead of the out-group.

I think this is so strong in the mechanical keyboard community because there's not a lot of "there" there; mechanical keyboards are nice to type on, but there's no core competitive activity that they're used for - you're not spending $1600 on a keyboard to improve your typing speed and accuracy 1.2% so you can have a shot at winning the big annual World Typing Tournament in Las Vegas. The mechanical keyboard community feels to me more like the streetwear or sneakerhead community than, say, R/C planes or surfing or whatever.

Re: Pricing niche products

#115

Why do exclusive wines fetch several hundred a bottle when in double blind tasting tests oenologists fail to differentiate them from 6€ supermarket wine? Why does the same Malaysia made shirt go up in price 50x if it gets a top brand label attached a opposed to a cheap generic brand one?

Why does the same Malaysia made shirt go up in price 50x if it gets a top brand label attached a opposed to a cheap generic brand one?

This one seems like a stretch. Top brands have a level of quality that is much different than a random Walmart brand. When you get to the differences between a $100 shirt and a $1000 shirt is when you stop finding a large difference. But there is usually a vast difference between a $5 shirt and a $50 one. QA of the shirt, material, quality of the sewing, quality of the printing, type of ink, things like shirt hangers, environment friendly material, fit, type of pattern, etc.

Re: Pricing niche products

#116
post #3

You always end up buying more than one, despite their extreme durability.

Its the Bike Number Rule: The correct number of bikes to own is n+1 .While the minimum number of bikes one should own is three, the correct number is n+1 , where n is the number of bikes currently owned.

I was just thinking this fad reminds me of the fixie fad from a few years back.

Re: Pricing niche products

#117
post #2

I have a $600+ keyboard so I'm a part of this hobby. However, only a part of this can be explained by the expense of manufacturing at a small scale. The hobby fully embraces the drawbacks of the small scale and intentionally does nothing to try to improve it because the exclusivity drives prices up to an insane point. A typical group buy for a popular case sells out in minutes or days time after time. Clearly some of…

I thought I was a keyboard buff with my Cherry Reds and Browns. I'd never even heard of Healios or Box Jade.

Some people still prefer blues, I might be slightly exaggerating. Not everyone wants a key as hard to press as a box jade but I love them.

When they did a survey of /r/mechanicalkeyboards the most common favorite is Brown, Blue was up there too.

/r/mechanicalkeyboards and /r/mechmarket area great place to go to further investigate the hobby. Be warned I can't be held responsible for anyone's wallet.

Re: Pricing niche products

#118

It seems tricky to do this more than once per product. What happens if you've sold the first batch and it went so well you make a second batch? Do you refund the first batch buyers with the difference in price between using the profit from the second batch?

If something is advertised as a limited edition then more shouldn't be made. Other than that...

That's the same the kind of self-defeating thinking that leads to artificially low prices in the first place. Everything has to be judged based on the information available at the time (e.g. there might not be any more batches), not in hindsight. People are willing to pay to be first in line, so let them pay.

Re: Pricing niche products

#119
post #8
post #2

I have a $600+ keyboard so I'm a part of this hobby. However, only a part of this can be explained by the expense of manufacturing at a small scale. The hobby fully embraces the drawbacks of the small scale and intentionally does nothing to try to improve it because the exclusivity drives prices up to an insane point. A typical group buy for a popular case sells out in minutes or days time after time. Clearly some of…

>the diminishing returns show up hard and fast in this hobby. Of course that's true with lots of things. Cameras, audio equipment, video gear. Whenever I go into B&H Photo in NYC I'm always struck by how quickly the prices go up as you transition from pretty serviceable amateur gear to the pro stuff.

Depending on what you do with the camera, it's actually worth it though - at least for the initial amateur->pro jump.

Better/faster autofocus (usually), fully weather-sealed body (!), larger sensor (depending on what you need), dual-native ISO, etc etc

Plus other features that are technically still convenience, but can matter a great deal to a pro.

- Example1: Panasonic G85 has a couple reconfigurable buttons, but on the GH5 nearly every physical button can be configured to whatever setting you want.

- Example2: Dual memory-card slots for instant backups (some prosumer cameras only have 1 slot)

However, I agree that many salespeople will try to sell pro gear to a hobbyist when they really don't need it.

Re: Pricing niche products

#120
post #8
post #2

I have a $600+ keyboard so I'm a part of this hobby. However, only a part of this can be explained by the expense of manufacturing at a small scale. The hobby fully embraces the drawbacks of the small scale and intentionally does nothing to try to improve it because the exclusivity drives prices up to an insane point. A typical group buy for a popular case sells out in minutes or days time after time. Clearly some of…

>the diminishing returns show up hard and fast in this hobby. Of course that's true with lots of things. Cameras, audio equipment, video gear. Whenever I go into B&H Photo in NYC I'm always struck by how quickly the prices go up as you transition from pretty serviceable amateur gear to the pro stuff.

Well, the pro stuff is a little different because on one hand it's being purchased by people as part of a business... I never wanted a high-end video camera, for instance, because I've never wanted to keep that capital equipment working as often as it takes to pay for it. But if you can keep the equipment busy then spending $2K/channel for wireless audio transmitters or something makes more sense.

On the other hand, the farther you get up into production trades the more money is riding not just on your performance but on the performance of the people that are relying on you.

If I'm making a short film with my buddies for fun and I get a technical problem that prevents to director from monitoring the shot on a screen, oh well... if there are 30 people in the production and everyone is held up for 5min, that gets really expensive fast.

Post reply on HN