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RxBar co-founder Peter Rahal on life after becoming a millionaire

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Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#111

Earlier quoted context omitted.

I often hear the “money isn’t everything” platitude from people who already have it. It’s gatekeeping. See also: “You don’t REALLY want to be promoted like I was—it’s so much more stress and work. You should be happy as an individual contributor!”

https://quoteinvestigator.com/2017/07/01/poor-rich/

Thanks for digging this up!

Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#112
post #108
post #102

Earlier quoted context omitted.

> First of all, this isn't an "article." It's a story about... I hate to be pedantic, but "article" and "story" are synonyms. > The reason why the story resonates is because it's a reminder that money does not buy purpose more than anything else. I think it resonates purely because it's a "human" story but, again, I really don't think anyone seriously thinks money brings happiness or purpose. Essentially, the story a…

I mean, you criticized a human interest story for not being something like a business school case study for how to build startups. My counterpoint was that human interest stories aren't meant to do that. > I really don't think anyone seriously thinks money brings happiness or purpose. I was commenting on the purpose piece of the message not happiness , and no if this was another "money didn't bring me happiness" piec…

> My counterpoint was that human interest stories aren't meant to do that.

That's a fair point, maybe I'm looking at it from too much of a "startup-y" perspective.

Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#113
post #55

The story holds it's own, and doesn't really need the "Overnight Millionaire" click bait. Also, > He and a buddy from elementary school started RxBar in 2012... By the time RxBar became a business with revenues north of $100 million, with virtually no outside investment, Rahal was grinding at it from 7 a.m. to 10 p.m daily. This is anything but "overnight". Reminds me of the "overnight success" quotes in many forms,…

He went from nothing to $600M in 5 years. It isn't "technically" overnight but 5 years is not that long. And the 7-10 grind was probably only true of year 0-1. RxBar got a lot of traction well before they were sold, and so to believe he was grinding for the entire 5 years in the same way he was in the basement when they first started is a bit naive. Worse than "overnight millionaire" porn is "hustle" porn. The truth…

>> RxBar got a lot of traction well before they were sold

And I'm not entirely sure why. The product is barely edible, and I'm pretty sure it's terrible for one's health, contrary to being marketed as a health food. This much sugar can't be good for you no matter what else you add. Seems like blind luck to me.

Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#114
post #113
post #55

Earlier quoted context omitted.

He went from nothing to $600M in 5 years. It isn't "technically" overnight but 5 years is not that long. And the 7-10 grind was probably only true of year 0-1. RxBar got a lot of traction well before they were sold, and so to believe he was grinding for the entire 5 years in the same way he was in the basement when they first started is a bit naive. Worse than "overnight millionaire" porn is "hustle" porn. The truth…

>> RxBar got a lot of traction well before they were sold And I'm not entirely sure why. The product is barely edible, and I'm pretty sure it's terrible for one's health, contrary to being marketed as a health food. This much sugar can't be good for you no matter what else you add. Seems like blind luck to me.

Well, they sold at the exact right time just as the Keto diet trend gained mass appeal.

Free startup idea: the market is lacking an edible Keto bar. There are some but no break out success yet. Instant unicorn (no joke) if you can get it right.

Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#115
post #114
post #113

Earlier quoted context omitted.

>> RxBar got a lot of traction well before they were sold And I'm not entirely sure why. The product is barely edible, and I'm pretty sure it's terrible for one's health, contrary to being marketed as a health food. This much sugar can't be good for you no matter what else you add. Seems like blind luck to me.

Well, they sold at the exact right time just as the Keto diet trend gained mass appeal. Free startup idea: the market is lacking an edible Keto bar. There are some but no break out success yet. Instant unicorn (no joke) if you can get it right.

Keto? Their bars have 22-24g of carbs in a 52g bar. 12g of that is sugar, but still. Keto would be right out of the window after a couple of these.

Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#116
> Before the Kellogg deal was finalized and he was about to suddenly become very rich, Rahal got worried. “Can I seriously find someone who’s going to love me without the money?”

This seems like an easy thought exercise to work through.

If you're rich enough to worry about being loved for your money, then you're probably rich enough to have a second modest existence to date from (modest apartment, car, etc). So, don't show any sign of wealth to people you date, until after you're already in love. If they love you for you, they'll love you regardless of your circumstance, no?

Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#117
post #51

I don't like articles like this for two reasons: (1) they trivialize actually building a company, growing it, and selling it, and (2), they provide comfort for those that don't have the drive/luck/privilege of getting there by arguing that "hey, money doesn't make you happy!" First of all, as others mention in the thread, this is hardly an example of an "overnight success" -- there are no such examples, barring a few…

"They say money doesn't buy happiness. It buys a jet-ski. Have you ever seen someone frown on a jet-ski?"

-Daniel Tosh

Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#118
post #115
post #114

Earlier quoted context omitted.

Well, they sold at the exact right time just as the Keto diet trend gained mass appeal. Free startup idea: the market is lacking an edible Keto bar. There are some but no break out success yet. Instant unicorn (no joke) if you can get it right.

Keto? Their bars have 22-24g of carbs in a 52g bar. 12g of that is sugar, but still. Keto would be right out of the window after a couple of these.

Ha, I know. I said they sold in 2017 right as the keto trend was taking off in the mainstream, not that the bars are keto.

I'm saying there is a unicorn in developing a bar that is keto-friendly. There are a few I've tried, but nothing good yet and nothing that has hit it out of the park like RxBar did in its day.

Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#119

Earlier quoted context omitted.

He has eating utensils made of gold.

I mean... there is a chance he got them ironically.

> I mean... there is a chance he got them ironically.

Sure, I see where you're going with that. Miami, a fully-furnished house that is expensive for the sake of being expensive, filled with items that can be converted to clean, legal cash with minimum overhead once the home is purchased. The irony is that a home intended for money laundering was bought by a guy that got boatloads of clean cash dumped on his head, wondering what to do with it all.

Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#120
post #2

Oh boo hoo. Multiple-hundred millionaire is lonely and doesn't know how to define himself. Cry me a river.

Ok, but please don't post unsubstantive comments here; especially not ragey ones or shallow dismissals. That only poisons the thread and makes this place even worse.

https://news.ycombinator.com/newsguidelines.html

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