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RxBar co-founder Peter Rahal on life after becoming a millionaire

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Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#21
post #17
post #10

Earlier quoted context omitted.

“That’s one of the problems he seems to be grappling with: more money, generally, means less struggle, and if it’s struggle that made him, how does he find that going forward?”

Money only removes some struggles. As Steve Jobs found, even ridiculous money won't prevent you from struggling if you have terminal cancer.

Solution for Peter Rahal: get cancer.

Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#22
post #21
post #17

Earlier quoted context omitted.

Money only removes some struggles. As Steve Jobs found, even ridiculous money won't prevent you from struggling if you have terminal cancer.

Solution for Peter Rahal: get cancer.

Maybe then he'd plow his money into something useful like cancer research.

Of course, even better if he puts his money to a good cause without getting cancer.

Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#23
post #9

I did not expect to read the whole thing through but I guess I just did. It's fascinating the inner struggle of someone so successful yet who still feels the need to find something bigger to accomplish, a higher mountain to climb. I feel for him, since life is not easy for most of us and he purposefully tries to make it harder for him. But I also think, that the meaning he so desperately wants can come from other thi…

That is what makes ambitious people successful. They always want more and never stop wanting more. Those who are content with settling don't have the drive to make it.

I think HK Rowling is a solid counter to that argument. Success is far more about leverage than drive. Drive is still extremely useful, just not the root cause for success.

Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#24

Seems like this individual is in need of a re-branding as much as the re-branding that turned RX Bar from a soulless company into a raging success. (Shoutout to The McQuades and Scott & Victor for their incredible brand and package design work. http://www.themcquades.com/rx-bar )

I was looking at that packaging last week at the store and was impressed by it. Although I became fixated on them putting "No B.S." rather than "0 B.S." It seemed more natural to me to say 0 considering the rest of the design. It made me wonder if that's something that they tested and there's a consumer-related reason they went with "No," or if there was a product-labeling regulation that prevented it. And then I realized I was spending too much time staring at an endcap in the grocery store and I needed to move on.

Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#25
post #15
post #8

It is interesting that creating a healthy bar with 'No B.S.' seemed to be motivated entirely by money, no idealism, no concern for public health, etc. He was totally willing to sell to a massive corporation that will almost certainly dilute his product to save cash and his main concern around that seemed to be 'but what will I do now?'. Maybe his life doesn't seem empty now that he has money, maybe it has always been…

His selfish motives resulted in a new product that many people seem to like. I think it’s amazing that we have a system that can harness his ambition, benefitting both him and the consumers of his product.

I was more referring to his level of personal satisfaction than the actual value provided by the product. He was never working towards a fulfilling goal (providing healthy food) but towards making money.

Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#26

These types of young people have no class, no style and no real dreams to follow - other than making money. Because someone makes money does not make then interesting to read about. This is a perfect example

The guy built a brand around a growing lifestyle and changed the way products are communicated.

His impact on packaging is present all over the place if you look. He’s just looking for his next calling.

I thought it was interesting read, but it’s a story without a resolution yet.

Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#27

Earlier quoted context omitted.

This. The trivial answer to 'reintroducing struggle' isn't even discussed.

Sure, because that's not actually the problem. What he was looking for was self-actualization. He thought he'd find that through building a company. He was wrong. That doesn't mean building a company js a bad thing! It's more like watering your plants when what they actually need is higher nitrate content. It's easy to mock the rich for being at a bit of a loss on how to live life, but in their defense, they have few…

It's very nice to not have to worry about money. I think people tend to downplay the importance of removing this stress from your life. No, money doesn't solve everything, but for me the lack of it created an immense amount of stress.

Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#28
post #17
post #10

Earlier quoted context omitted.

“That’s one of the problems he seems to be grappling with: more money, generally, means less struggle, and if it’s struggle that made him, how does he find that going forward?”

Money only removes some struggles. As Steve Jobs found, even ridiculous money won't prevent you from struggling if you have terminal cancer.

He didn't get a terminal cancer, I remember with all his money he went the looney way of treating cancer and then it was too late for a proper treatment. Money does gives you opportunity to get better healthcare that the mere mortals can only dream of.

Re: RxBar co-founder Peter Rahal on life after becoming a millionaire

#29
post #5

According to Chekhov: "One is shy of asking men under sentence what they have been sentenced for; and in the same way it is awkward to ask very rich people what they want so much money for, why they make such a poor use of their wealth, why they don't give it up, even when they see in it their unhappiness"

This. The trivial answer to 'reintroducing struggle' isn't even discussed.

Reintroducing struggle is directly discussed in the article.
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