This product just seems... like a throwback to the first decade of this century. A time when we rebelled against over-advertised, and over-priced Gillette Fusion cartridges. Not by growing beards (that would come in the 2010's). But rather by shaving with $100 German double-edge razors, badger hair brushes, and artisial shaving soaps instead. This here is a cheap pocket radio, like you could find at Walmart for $5. E…
My 16 year old daughter has a spotify premium account yet has discovered vinyl and now is collecting it (yikes). I think it's about the overall experience: tactile, "old fashioned", and functional. Pressing play on an iPhone is a thoughtless experience. Lifting the needle or grabbing a knob is more engaging.
Another aspect might be just being different than his dad. I got my first hi-fi system in the early 80s. Today, my "home stereo" is an old cell phone and a bluetooth audio adapter board that powers a pair of bookshelf speakers.