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Podcast sponsorship revenue continues to fuel NPR’s financial growth

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Re: Podcast sponsorship revenue continues to fuel NPR’s financial growth

#101

Post by scarface74 »

nashashmi wrote: post #48

I used to love NPR but then I realized their content is exclusively liberal. Now I am disgusted by how partison they are. It's like if you listen to the news you don't get a fair report on things but a one sided view, mainly those who suffer under conservative government.

I listen to mostly the economics podcasts “Planet Money” and “The Indicator”. I consider myself a bleeding heart libertarianism capitalist. (ie Don’t increase minimum wage but pay more in taxes to help people help themselves.) I don’t see any real bias in their reporting.

Also, a “This American Life” episode about illegal immigrants working at a chicken plant (?) in Alabama single handedly made me see a few of the points that I thought were just right wing talking points.

Of course I don’t agree with the demonization of “other”. I am a minority who grew up in the south and whose parents grew up during the tail end of Jim Crow.

Re: Podcast sponsorship revenue continues to fuel NPR’s financial growth

#102

Post by Chathamization »

nashashmi wrote: post #48

I used to love NPR but then I realized their content is exclusively liberal. Now I am disgusted by how partison they are. It's like if you listen to the news you don't get a fair report on things but a one sided view, mainly those who suffer under conservative government.

Like most of the media, it has a strong establishment bias. The center-left types are somewhat liberal in the older sense of the term[1], but establishment conservatives seem to be pretty welcome as well (Diane Rehm used to have people from AEI on all the time). Non-establishment types across the spectrum are frequently laughed at, ignored or dismissed. Osita Nwanevu had a decent column touching on this kind of bias in the media[2].

[1] https://www.youtube.com/watch?v=0nFvhhCulaw [2] https://slate.com/news-and-politics/2018/03/there-really-are...

Re: Podcast sponsorship revenue continues to fuel NPR’s financial growth

#103

Post by scarface74 »

yostrovs wrote: post #83
nabla9 wrote: post #56

Earlier quoted context omitted.

It can be argued that large majority of Americans have liberal values. Many of them have non-liberal identity that makes them think they are non-liberal. For example: 61 percent of Americans, 42 percent of Republicans, approve of labor unions 66 percent of Americans think money and wealth should be distributed more evenly. 80 percent of Americans think some corporations don’t pay their fair share of taxes. 78 percent…

Amazingly, when voting time comes, the country tends to appear center right. Could there polls be wrong?

No the polls are correct. Many people’s overriding concerns don’t show up in any of the parent poster’s numbers. Poll after poll shows the majority of Republican voters concerns are for more “cultural” than economic. Especially when you take into account how electoral votes are distributed.

Re: Podcast sponsorship revenue continues to fuel NPR’s financial growth

#104

Post by scarface74 »

glenvdb wrote: post #84
masklinn wrote: post #62

Earlier quoted context omitted.

> I've been thinking for a while that the podcasting business is ripe for disruption in terms for revenue models. Don't worry, your widely known ideas for making podcasts bad have already been considered and implemented. > Perhaps I'm not aware and these models have been tried already? Yes. The former is DI / DAI through podcasting platforms (rather than the more artisanal and self-hosed podcasts, whether it's baked-…

Spotify bought Gimlet? Wow. I haven't listened to podcasts for a while. Sounds like a lot has changed.

Gimlet has become NPR lite. Overly scripted, no spontaneity and everything is over produced.

Re: Podcast sponsorship revenue continues to fuel NPR’s financial growth

#105

Post by fkdo »

rwmurrayVT wrote: post #94
colordrops wrote: post #65

Earlier quoted context omitted.

Yes. Recently they've been corrolating the deaths from bootleg THC cartridges with the banning of flavored nicotine vapes, which is nonsensical but they've parroted it multiple days in a row. There's clearly a propaganda campaign against vaping by big tobacco, with anti-vaping ads everywhere, Trump speaking about it, etc. they are playing along.

Big tobacco owns a hefty minority share of the major nicotine vape companies.

They could just be hedging their bets.

Re: Podcast sponsorship revenue continues to fuel NPR’s financial growth

#106

Post by vorpalhex »

pembrook wrote: post #52
ncallaway wrote: post #49

Earlier quoted context omitted.

The blog post you linked appears to, in many ways, strongly undermine your argument. You say (when linking to the blog post) > When people say they will pay in surveys, most of them are flat out lying. Here's a recent example: What the blog post says is that actually, the pre-launch survey closely aligned with the outcome: > The really comical part is that I should have known, and I could have known. Actually, one co…

My point on Tim's post was that a majority of his most passionate followers (people who also follow him on twitter and would take the time to answer a survey) would not pay for his content. I have no doubt the 72% contains some overlap with "people who complain about ads." On the lying about willingness to pay reference, I was referring to actual data I've seen, which I posted below. This was from a media company I w…

We have to be careful when we look at isolated data points. One, uh, "trick", I've seen newspapers in particular pull which will immediately cause me to not support them are confusing subscription terms.

"Special! $1 a month for 12 months". Well, that's $1 per month, that's perfectly affordable... except it's going to auto-renew at a mystery rate that you won't tell me.

My other recently seen favorites include, "Only $X for ultra premium content". What the hell is "ultra premium content"? Is it possible for me to still be walled out of parts of the newspaper? Are these like editorials (who cares) or like major stories?

"Only $1 a week". Ok, that works out to something like $52 a year but why in the world are you giving me a batshit insane term like weekly payments?

Patreon, Nextflix, and many others have this figured out: "It's $x a month. It'll stay $x a month for the immediate future and we'll let you know about price increases in advance." Done. Don't charge me by section, don't charge me in weird terms, don't throw opaque special offers at me.

Re: Podcast sponsorship revenue continues to fuel NPR’s financial growth

#107

Post by vorpalhex »

Chathamization wrote: post #98
pembrook wrote: post #28

Earlier quoted context omitted.

> I try to avoid advertising as much as possible, and it's sad that they are one more place it's invading. It's unfortunate that internet people have been falsely conditioned to believe the people who create the media we consume shouldn't be paid. Oh, but you will gladly pay for quality, ad-free content, you say? Unfortunately, based on the numbers I've seen at media companies I've freelanced for, this only works out…

> It's unfortunate that internet people have been falsely conditioned to believe the people who create the media we consume shouldn't be paid. Most of the media we consume is probably detrimental to us, even before advertising is factored in. It's not a bad thing when people have to make a choice in whether or not something is worth the money, and end up deciding it's not. It seems like people are better able to unde…

I've felt Dan Carlin (Hardcore History) has always had a very fair approach - the latest episodes are available and free with no advertisements. If you want the back catalog in it's entirety, it's a single lump sum of $50.

Re: Podcast sponsorship revenue continues to fuel NPR’s financial growth

#108

Post by vorpalhex »

SomeOldThrow wrote: post #74
wahern wrote: post #54

Earlier quoted context omitted.

The only political coverage worse than public radio is every other media outlet .

And people wonder why twitter is popular for politics.

I assumed twitter is popular for politics because it's a self perpetuating loop of outrage. If only we could harvest such outrage into electricity...

Re: Podcast sponsorship revenue continues to fuel NPR’s financial growth

#109

Post by roywiggins »

yostrovs wrote: post #83
nabla9 wrote: post #56

Earlier quoted context omitted.

It can be argued that large majority of Americans have liberal values. Many of them have non-liberal identity that makes them think they are non-liberal. For example: 61 percent of Americans, 42 percent of Republicans, approve of labor unions 66 percent of Americans think money and wealth should be distributed more evenly. 80 percent of Americans think some corporations don’t pay their fair share of taxes. 78 percent…

Amazingly, when voting time comes, the country tends to appear center right. Could there polls be wrong?

We've never had a plebiscite on any of those issues. Conservatives have a structural advantage in the House and Senate due to the way liberals bunch up in cities.

Re: Podcast sponsorship revenue continues to fuel NPR’s financial growth

#110

Post by C1sc0cat »

war1025 wrote: post #40
domenicd wrote: post #11

Earlier quoted context omitted.

As someone who only vaguely remembers NPR from their childhood, my primary association of NPR is with their podcasts. And those things are full of ads. So I initially found this post very confusing. I guess in the past there might have been something called NPR which did not have ads?

They always say "We don't have ads, we have underwriters". I think the difference being the sponsor has copy that the announcer will read, but they can't do all the annoying audio effects that traditional advertisers use. Personally, I don't much mind it. Gotta pay the bills somehow. Maybe depends where you are, but NPR is big here in central Iowa (iowapublicradio.org). I think it's pretty big in Minnesota as well.

Isn't having the talent do the add read, worse than playing in professional adverts.

or I am spoiled by the BBC.

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