Earlier quoted context omitted.
It makes sense- if Anker's batteries start exploding, nobody will buy Anker's batteries again, and that's a significant part of their brand. If Amazon's batteries start exploding, it's not quite the same magnitude. People will still shop at Whole Foods.
Samsung doesn't have a problem selling phones
Admittedly a phone that explodes is a bad phone, but Samsung can still sell its "good phone" brand the same way Apple can still sell its laptops.