Social media is about getting attention via free, easy to use, and highly distributed platforms. It has _very little_ to do with being social or staying in touch with friends and _everything_ with being a mini media business with the goal of growing your following and influence enough to make money (somehow). Social media is simply a free performance. Unless you're building a personal brand or selling something the w…
I'm using social media to build a personal brand and raise my professional profile. None of my personal life makes it into any of the channels I publish to.