I've always been amazed at how important it appears to be to lie about selling crap. I find that invariably, businesses who compete on price make it iff they say it's good stuff, even if everybody knows it isn't. Eg Holland has a number of cheap shoe chains. Schoenenreus and Scapino both breathe an air of cheapness, and one went bust and the other is struggling bad. Their direct competitor Van Haren sells exactly equ…
>Eg Holland has a number of cheap shoe chains. Schoenenreus and Scapino both breathe an air of cheapness, and one went bust and the other is struggling bad. Their direct competitor Van Haren sells exactly equally crappy shoes, and everybody knows it, but they are thriving, simply because the store feels like a proper high quality shoe store. Same in the US with Target and Walmart. They sell exactly the same discounte…
Shopping at a local Walmart 20 years ago was an unpleasant experience. Junk in the aisles, which were quite narrow, making it hard to maneuver past other shoppers. Insufficient fluorescent lighting. All kinds of things that spoke "cheap". Just overall bad.
Nowadays, there's little to distinguish Target from Walmart... aside from the red vs. blue color scheme.