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Daring Fireball: Why Next Week's Event Is Hosted by Verizon, Not Apple

daringfireball.net

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Re: Daring Fireball: Why Next Week's Event Is Hosted by Verizon, Not Apple

#3
post #2

I don't know, I think it's much more likely that letting Verizon host the event was a concession made to retain other control, like keeping Verizon branding off the device and letting Apple publish software updates without Verizon review.

I find it hard to believe that Verizon branding on an iPhone was ever a point of negotiation.

Re: Daring Fireball: Why Next Week's Event Is Hosted by Verizon, Not Apple

#4
post #3
post #2

I don't know, I think it's much more likely that letting Verizon host the event was a concession made to retain other control, like keeping Verizon branding off the device and letting Apple publish software updates without Verizon review.

I find it hard to believe that Verizon branding on an iPhone was ever a point of negotiation.

Well, I am sure they got the same top left on every Springboard screen deal as AT&T, which is actually more prominent branding than even Apple gets.

Re: Daring Fireball: Why Next Week's Event Is Hosted by Verizon, Not Apple

#6
post #2

I don't know, I think it's much more likely that letting Verizon host the event was a concession made to retain other control, like keeping Verizon branding off the device and letting Apple publish software updates without Verizon review.

I think you've got it way backwards.

Apple was in control during these negotiations. If Jobs even shows up, you can be sure Verizon was begging him to do so.

Re: Daring Fireball: Why Next Week's Event Is Hosted by Verizon, Not Apple

#7
post #3

Earlier quoted context omitted.

I find it hard to believe that Verizon branding on an iPhone was ever a point of negotiation.

Well, I am sure they got the same top left on every Springboard screen deal as AT&T, which is actually more prominent branding than even Apple gets.

I'm pretty sure the carrier name on the top of the screen isn't more prominent than Apple's own branding on the iPhone.

Re: Daring Fireball: Why Next Week's Event Is Hosted by Verizon, Not Apple

#8
post #2

I don't know, I think it's much more likely that letting Verizon host the event was a concession made to retain other control, like keeping Verizon branding off the device and letting Apple publish software updates without Verizon review.

If the issue came up at all, I would expect Apple dealt with it easily by saying one word to Verizon: "Sprint".
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