I am a teenager, and know nothing of starting or running a company. That said, from what I have read, is it not true that investors who hold equity constantly apply pressure to maximise profits, often leading to companies doing... unethical things? Whenever I've complained about a company being unethical or user-unfriendly, a friend of mine who lives in the US and knows more about this stuff always points out that be…
No company is forced into doing anything unethical. What it boils down to is group think. A group of deciders convinces themselves little by little that their current behavior is OK; mostly because of money. And so little by little they slip into the doing unethical behaviors.