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Verizon to Sell Tumblr to Automattic

wsj.com

11–20 of 474 posts

Re: Verizon to Sell Tumblr to Automattic

#11
I'm super excited to have the Tumblr team and product join the Automattic family. We've been evolving Automattic to be more of a Berkshire Hathaway-inspired model and businesses with a lot of autonomy, and this continues that trend.

I was very impressed with the engagement and activity Tumblr has continued to have, and I hope that with this new ownership and investment the product will blossom.

Re: Verizon to Sell Tumblr to Automattic

#12
post #6
post #5

This is interesting, given Automattic has one of the...weirdest views on free speech there is today. Near-absolute free speech, within the means of the law, with really odd exceptions.

Isn’t that majority opinion in America? I only see opposition to free speech in niche communities.

No, not for an online company, and especially not the exceptions it has.

Re: Verizon to Sell Tumblr to Automattic

#13
post #4

Surprised by this news. Tumblr has lost a ton of momentum since its policy change, and the site itself doesn't have a very strong "brand" audience attached to it. Fun fact: I can't recall the last time I either opened a Tumblr link or saw one in the wild. But maybe that's just me.

Is it just me or does Tumblr feel really heavy weight and bloated when you open even small blog posts the size of a tweet?

They had the opportunity to be the light weight blogging option. But its various design decisions seem strange to me as an outsider. Maybe it needs to revisit its past minimalism? ala old Twitter.

Re: Verizon to Sell Tumblr to Automattic

#14
Automattic will probably be much more effective at handling Tumblr since they have experience with content platforms. Whereas for Verizon, Tumblr was way, way outside their core competency.

It was always a shame at how Verizon seemed to mismanage Tumblr so it's exciting that Tumblr may become relevant again!

Re: Verizon to Sell Tumblr to Automattic

#15
post #5

This is interesting, given Automattic has one of the...weirdest views on free speech there is today. Near-absolute free speech, within the means of the law, with really odd exceptions.

Could you elaborate on the "odd exceptions"? I see nothing controversial about "near-absolute free speech, within the means of the law".

Re: Verizon to Sell Tumblr to Automattic

#16
post #6
post #5

This is interesting, given Automattic has one of the...weirdest views on free speech there is today. Near-absolute free speech, within the means of the law, with really odd exceptions.

Isn’t that majority opinion in America? I only see opposition to free speech in niche communities.

[deleted]

Re: Verizon to Sell Tumblr to Automattic

#17
post #6
post #5

This is interesting, given Automattic has one of the...weirdest views on free speech there is today. Near-absolute free speech, within the means of the law, with really odd exceptions.

Isn’t that majority opinion in America? I only see opposition to free speech in niche communities.

The majority of consumers, yes. Not majority of companies.

Whether tech giants or smaller businesses, they all do advertisers' bidding, and the advertisers themselves have the insipid idea in their heads that having their ads show up alongside non-PC content is going to somehow associate their brand with that exact content, as if it's an endorsement.

Re: Verizon to Sell Tumblr to Automattic

#18
post #6
post #5

This is interesting, given Automattic has one of the...weirdest views on free speech there is today. Near-absolute free speech, within the means of the law, with really odd exceptions.

Isn’t that majority opinion in America? I only see opposition to free speech in niche communities.

Most sites start that way. That was our policy on reddit too. If it was legal it was allowed. But you can see where that leads -- as you get bigger you attract a crowd that may be legal, but not one you want to support.

The best analogy is that I support your right to spew your hate speech if you want, but I'm not going to open my house and let you do it in my living room.

Most sites eventually decide that they don't want to be associated with that speech and clamp down.

Re: Verizon to Sell Tumblr to Automattic

#19
post #6
post #5

This is interesting, given Automattic has one of the...weirdest views on free speech there is today. Near-absolute free speech, within the means of the law, with really odd exceptions.

Isn’t that majority opinion in America? I only see opposition to free speech in niche communities.

No, I think most content platforms in the US ban things like Nazism, hate communities, etc.

Re: Verizon to Sell Tumblr to Automattic

#20
So, the real question is: are the censorship policies going to be reversed?

To be specific, is adult content going to be kosher on Tumblr again? Because if not, I'd have very little faith in the platform (and I do have an account there).

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