I'm amazed that all the interested parties haven't got together to flesh out a microtransaction standard. The whole ad-blocking debate would be moot if we could pay a few cents to read an article free of distracting ads. If you choose not to pay, you get the ads and don't get to complain about ad-blocker-blockers because you were offered an alternative. I know it has been attempted in the past with little success, bu…
I'm browser crypto mining. There's a direct link between the time a user is engaged, and the amount of money a publisher earns. The relationship is direct between reader and publisher; making quality content becomes important again, there's no adoption friction, and ad networks become a thing of the past. It's no wonder Google blocked browser mining quick-smart.. it had the potential to bring down the entire house of…
Adblocking: How about Nah?
361–370 of 549 posts
Re: Adblocking: How about Nah?
#362I get wanting to have style to your writing but not at the expense of clarity.
Re: Adblocking: How about Nah?
#363Earlier quoted context omitted.
I don't think this is down to human behavior. Some content has zero or negative value.
Who gets to judge the value of content? And how can it have "negative value"? Regardless, the action of consuming the content itself means that it has inherent value. I believe whether it's worth it is a decision for the user instead of dictated by someone else.
The user. That’s the context – the user deciding who gets their money.
> And how can it have "negative value"?
Zero value, plus the time it took to find out that it had zero value.
> Regardless, the action of consuming the content itself means that it has inherent value.
Not really.
Re: Adblocking: How about Nah?
#364Earlier quoted context omitted.
Are you asking about blocking ads on a smartphone? Or on a desktop/laptop? The answer depends on your platform, you see.
Both?
Re: Adblocking: How about Nah?
#365I think we’re going to need adclickers: similar to adblockers except they put the ad in a sandbox and click it. As long as this registers as a click, someone somewhere will want to be paid and sooner or later the whole ad economy nightmare will implode.
Re: Adblocking: How about Nah?
#366Earlier quoted context omitted.
> I'd be interested to hear your thoughts on this since you work on ads: are ads actually essential in the software industry, or could we do just fine without them? The industry would definitely adapt, but I don't think it would be more favorable to society. Here's what I would expect to happen if we stopped letting third party ad networks detect ad fraud: * Facebook, Youtube, Reddit, etc and other huge sites are alr…
> There's a massive drive to consolidation: people don't want to have a lot of subscriptions to manage. Imo subscriptions aren't viable at all. For me to subscribe to something I need strong evidence that I will use it enough. Automatic micropayments with a daily allowance seem like a much superior solution. They remove the friction of making the subscribe decision and keep the content creators in check by only payin…
How do you ensure some content quality that goes beyond a headline and a catchy teaser paragraph?
Kindle Unlimited had this problem when they started distributing payouts based on pages read, which led to a proliferation of books with catchy first page, instructions to skip to the last page and a bunch of junk in between.
Re: Adblocking: How about Nah?
#367Earlier quoted context omitted.
This sounds like such a rational comment, but it is based on the naive idea that ads can be effectively targeted simply based on content. You're never going to have ads that people are willing to pay for (i.e. a certain threshold click-through rate) without some sort of direct targeting. For example, you can't tell if your article on basic car maintenance is being read by a 30 year old male who might be interested in…
When I turned 25 I started getting nothing but hard soda ads from YouTube. I don't drink. I went and disabled personalized advertising, and for the first time in years I started seeing ads that tempted me to click through, ads from tech companies about tech. Why the difference? Because YouTube started showing me ads related to the content I'm actually watching rather than based on their faulty neural network profile…
If there's only space for one ad, do they show you an ad for tools, exterior mechanic, engine mechanic, or a new car ad? All are valid options for both you and the advertiser.
This is where invasively tracking your online behavior can help you.
Re: Adblocking: How about Nah?
#368Earlier quoted context omitted.
To clarify: Safari was already beating Chrome on battery life before _Safari's_ extension API was neutered.
What's your point? That Chrome now can't adopt Safari's extension API to save battery life because...? Improving Chrome's battery life by adopting a simpler extension API helps close the gap. That's a significant benefit whether or not Safari did it first or whether Chrome still has room for improvement.
Re: Adblocking: How about Nah?
#369For many many years I resisted installing an ad-blocker. As someone who worked at a website that made the bulk of it's revenue from ads, it felt hypocritical, and also, I wanted to make sure that the experience of our website was bearable without ad blocking, by forcing myself to experience it every day. I gave up about two years ago. The web just go so bad I had to install ad-block. My computer would spin like a jet…
I feel sad just reading that. Advertisers are paid to deliver targeted psychological manipulation to you, and yet you feel ashamed for making their work less profitable. It's like observing some kind of digital stockholm syndrome.
Re: Adblocking: How about Nah?
#370Earlier quoted context omitted.
Who gets to judge the value of content? And how can it have "negative value"? Regardless, the action of consuming the content itself means that it has inherent value. I believe whether it's worth it is a decision for the user instead of dictated by someone else.
> Who gets to judge the value of content? The user. That’s the context – the user deciding who gets their money. > And how can it have "negative value"? Zero value, plus the time it took to find out that it had zero value. > Regardless, the action of consuming the content itself means that it has inherent value. Not really.
For example, blocking ads (even though most know that is the trade-off for the content) instead of refusing to visit the site. If the content has no value, why visit the site at all? Surely not ever pageview has zero value?