I can say what has reduced my Facebook use, if anybody in a relevant position at the company is reading. It's the content Facebook shows me. A decade or so ago, most of the content I saw on Facebook was original content from people I know. Most posts were either text written by someone I knew, or a photo taken by someone I knew. Perhaps not everybody shares this position, but what I most want from Facebook is to keep…
Enjoy insta while it lasts. They are having more and more sponsored posts creep into the feed. I don’t expect this trend to reverse. It’s how they make money.
There’s several large magazines that are 50% ad content. I bet that’s the ceiling.