Earlier quoted context omitted.
Which is why the fix must be economic, not moral. LED light bulbs and wind power in the Midwest aren't successes because everyone decided to pitch in, take their place on the line and give it all for Captain Planet, they're successes because they fulfill the fundamental promise of efficiency: do more with less. They save people money. And if you doubt the efficacy of said approach, just look at Texas renewable number…
> It's a concept most environmentalists I encounter look upon as the dark side of the force, like if they used economics and human selfishness towards a positive end it would somehow take away their environmentalist virtue. Guess it's hard to be a martyr when you take away the sacrifice. Doesn't help that they usually look down on the individuals in question, and can't seem to understand why "pay more and do less so…
You need look no further than any Hacker News discussion of climate change to see tons of comments of how people should stop eating beef, stop eating all meat, stop driving so much, stop flying, pay more for clean energy, pay more in taxes, even stop having children (at which I will never cease to /facepalm), all with the theme of "There is no way you have any valid argument against any of this, so if you refuse to make these sacrifice you're part of the problem."
I'm all for environmental regulation, I'd even be in favor of a carbon tax, but modern environmentalism has a huge messaging problem that makes both nearly impossible in the US outside of deep blue zones. It's way too moralistic and way too unwilling to adapt(ironic, given its cause). Maybe if environmentalists turned down the volume on climate change and talked more about good jobs, clean air, clean water, they'd make more headway. Find common ground and go with that, because in a functioning democracy we all move forward together (given a large majority) or not at all. And in my opinion anyone who truly cares about solving climate change should prioritize progress over virtue.