I got in on this! I got a Sony A7R II and a 24-70 2.8 II I'd always wanted but could never justify the purchase of. ($~3k value for $200) A few observations: - Despite the extraordinary deal we got, my friends (who also made a purchase) and I all have our joy offset by a feeling of regret that we didn't order more. Greed! - Despite the fact that I couldn't justify the purchase before I owned them, I now definitely do…
In the Netherlands this also happened some times on webshops. And everytime a judge ruled people had to bring the goods back or should pay the full amount. The reason is that it is very clear for the buyer it is a mistake. And almost all webshops have a legal notice about wrong or false prices.
I wonder how much an advertisement campaign with this amount of buzz usually costs.