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Jony Ive: 8 hits and 8 misses from 20 years at Apple

theguardian.com

61–70 of 112 posts

Re: Jony Ive: 8 hits and 8 misses from 20 years at Apple

#61
post #11

Earlier quoted context omitted.

The problem with belly-up charging is that it's ridiculous quite literally. Maybe usable, but ridiculous, that is all. I think a docking/charging station for the mouse would be more elegant and nice to have, though more expensive too of course.

Even a docking station would suffer from the same problem because people would just put the mouse onto the dock every time they were done using it. Also, I don't think contact charging is as fast as cable charging. The point is to only charge it when you absolutely need to.

> people would just put the mouse onto the dock every time they were done using it

That's still so much better than using with the cable attached (if it was possible), or the belly-up charging.

Re: Jony Ive: 8 hits and 8 misses from 20 years at Apple

#62
post #16
post #2

"Hits" and "misses" should be thought of differently. Hits sell zillions and make people happy. Misses like the Apple Hi-Fi sell poorly because nobody wants them. So in the aggregate, there's far more good done when you have a hit, than bad done when you have a miss[0]. [0] Huge disclaimer: The category "miss" is higher dimensioned than "hit." Misses like the butterfly keyboard are different than the Hi-Fi, because i…

Also: I've noticed anecdotally that a lot of people, myself included, make decisions to reduce their misses, where it's usually better to maximize your hits.

You might be referring to loss aversion:

https://en.wikipedia.org/wiki/Loss_aversion

Re: Jony Ive: 8 hits and 8 misses from 20 years at Apple

#63

The one thing I noticed missing that should have been included was the unibody MacBook design. That was a huge innovation that led to massive improvements in build quality industry-wide. If I recall correctly, he played a much larger role in that design than the iPod, which is largely credited to Tony Fadell (although Ive definitely had a large influence on later iterations).

Doesn't this make it unrepairable though? (Honest question - I don't own a MacBook)

Re: Jony Ive: 8 hits and 8 misses from 20 years at Apple

#64
post #14

I really like 3D touch for moving the cursor in text input fields.

Yeah 3D / force touch is a "miss" that I strongly feel should have been a "hit," as it's a pretty innovative idea - mostly from the hardware side - but was either difficult to discovery for users and/or apps didn't have good examples.

Re: Jony Ive: 8 hits and 8 misses from 20 years at Apple

#65
post #14

I really like 3D touch for moving the cursor in text input fields.

In iOS 13 you can just drag the cursor around with no special technique or gesture. It also effectively removes the peek and pop paradigm and replaces it with context menus which work on all devices. It seems pretty clear that they’re setting up to remove 3D Touch.

https://developer.apple.com/design/human-interface-guideline...

Re: Jony Ive: 8 hits and 8 misses from 20 years at Apple

#67

The one thing I noticed missing that should have been included was the unibody MacBook design. That was a huge innovation that led to massive improvements in build quality industry-wide. If I recall correctly, he played a much larger role in that design than the iPod, which is largely credited to Tony Fadell (although Ive definitely had a large influence on later iterations).

Doesn't this make it unrepairable though? (Honest question - I don't own a MacBook)

No, the decision to solder components to the logic board probably comes from making it thinner, not from the unibody design.

The 2011 MBP was unibody and it was a lot more repairable but also thicker.

Re: Jony Ive: 8 hits and 8 misses from 20 years at Apple

#68
post #7

Can't really agree with the Magic Mouse 2 being a "miss". I understand the controversy with the charging port being under the mouse, but it's done on purpose: Apple wants to prevent users from leaving the mouse connected with a USB cable all the time. Maybe there was a better solution to this issue, but the truth is that it's not actually an issue and not a blunder either. I've had this mouse for years and simply rec…

> Apple wants to prevent users from leaving the mouse connected with a USB cable all the time.

Why should that be a problem?

Re: Jony Ive: 8 hits and 8 misses from 20 years at Apple

#69

The one thing I noticed missing that should have been included was the unibody MacBook design. That was a huge innovation that led to massive improvements in build quality industry-wide. If I recall correctly, he played a much larger role in that design than the iPod, which is largely credited to Tony Fadell (although Ive definitely had a large influence on later iterations).

Doesn't this make it unrepairable though? (Honest question - I don't own a MacBook)

No, the Unibody chassis have been in use since the 2008 MacBook Pro and they have been perfectly repairable, until 2012 and later 2016 where Apple started soldering previously replaceable components to the logic board.

They did make it a royal pain in the ass to work on the keyboard or trackpad though, but anyone who works on MacBooks daily can gut one in minutes.

Re: Jony Ive: 8 hits and 8 misses from 20 years at Apple

#70

The one thing I noticed missing that should have been included was the unibody MacBook design. That was a huge innovation that led to massive improvements in build quality industry-wide. If I recall correctly, he played a much larger role in that design than the iPod, which is largely credited to Tony Fadell (although Ive definitely had a large influence on later iterations).

Doesn't this make it unrepairable though? (Honest question - I don't own a MacBook)

MacBook Unibody from 2009 was very serviceable[1]. You only need to remove 10 screws, no glued parts, no soldered RAM or storage.

[1]: https://www.ifixit.com/Teardown/MacBook+Pro+13-Inch+Unibody+...

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