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Jony Ive: 8 hits and 8 misses from 20 years at Apple

theguardian.com

1–10 of 112 posts

Re: Jony Ive: 8 hits and 8 misses from 20 years at Apple

#2
"Hits" and "misses" should be thought of differently. Hits sell zillions and make people happy. Misses like the Apple Hi-Fi sell poorly because nobody wants them. So in the aggregate, there's far more good done when you have a hit, than bad done when you have a miss[0].

[0] Huge disclaimer: The category "miss" is higher dimensioned than "hit." Misses like the butterfly keyboard are different than the Hi-Fi, because it's a given that millions of people are going to buy a Mac laptop, and they suffer because they're forced to cope with an unreliable keyboard. By contrast, almost nobody is forced to use an Apple Hi-Fi.

Re: Jony Ive: 8 hits and 8 misses from 20 years at Apple

#5
post #2

"Hits" and "misses" should be thought of differently. Hits sell zillions and make people happy. Misses like the Apple Hi-Fi sell poorly because nobody wants them. So in the aggregate, there's far more good done when you have a hit, than bad done when you have a miss[0]. [0] Huge disclaimer: The category "miss" is higher dimensioned than "hit." Misses like the butterfly keyboard are different than the Hi-Fi, because i…

It’s like Babe Ruth in baseball. You live with the strikeouts because the home runs are so great.

Re: Jony Ive: 8 hits and 8 misses from 20 years at Apple

#6
I feel the need to say this every time the 'puck mouse' comes up: I loved mine. If you use your fingers to move a mouse, rather than your hand (like I do) then it was totally fine (and I found I could move it very exactly for fine control when using a design package). I never got it the wrong way around, never had any other problems people complain about and I loved the weight of it and used to chuck it around my desktop with real accuracy.

My only conclusion is that y'all must be a bunch of clumsy fools. :D

Re: Jony Ive: 8 hits and 8 misses from 20 years at Apple

#7
Can't really agree with the Magic Mouse 2 being a "miss". I understand the controversy with the charging port being under the mouse, but it's done on purpose: Apple wants to prevent users from leaving the mouse connected with a USB cable all the time. Maybe there was a better solution to this issue, but the truth is that it's not actually an issue and not a blunder either. I've had this mouse for years and simply recharge it every few months overnight.

Scrolling without a wheel took a bit of learning, but in the end, being able to seamlessly move vertically and horizontally with a single finger is highly useful in design or music software. I haven't seen a mouse that could handle it as well as the Magic Mouse.

Re: Jony Ive: 8 hits and 8 misses from 20 years at Apple

#9
post #7

Can't really agree with the Magic Mouse 2 being a "miss". I understand the controversy with the charging port being under the mouse, but it's done on purpose: Apple wants to prevent users from leaving the mouse connected with a USB cable all the time. Maybe there was a better solution to this issue, but the truth is that it's not actually an issue and not a blunder either. I've had this mouse for years and simply rec…

I was wondering if that was the decision. it is well known that apple products should not constantly stayed plugged in and I think putting the charging cable in this location allowed for the battery on the mouse to stay consistent over time.

Re: Jony Ive: 8 hits and 8 misses from 20 years at Apple

#10
post #7

Can't really agree with the Magic Mouse 2 being a "miss". I understand the controversy with the charging port being under the mouse, but it's done on purpose: Apple wants to prevent users from leaving the mouse connected with a USB cable all the time. Maybe there was a better solution to this issue, but the truth is that it's not actually an issue and not a blunder either. I've had this mouse for years and simply rec…

> I understand the controversy with the charging port being under the mouse, but it's done on purpose: Apple wants to prevent users from leaving the mouse connected with a USB cable all the time.

Here's a better solution: good old rechargeable AA batteries. Keep a spare set sitting in a charger, and you'll never need to wait for your device to recharge.

If you're concerned about users falling back on disposables, bundle two sets of rechargeable AA's and a charger. Apple used to sell branded versions of these items.

I hate built-in rechargeable batteries for peripherals like mice, keyboards, and game controllers.

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