Well, with Republican state governments cutting all traditional income means (read: taxes) how else are they to afford to run?
This is 77m dollars. Yeah its horrible that your data is being sold. But there's no privacy amendment in the USA. And state budgets are suffering.
Seems like raising taxes and voting better people would go quite a ways to stopping these practices from becoming normalized.
(Edit: for those of you who've -1'ed me, it represents the same game theory that plays out in the electorate for those states. Most states are run by Republicans - fact. Any politicians, primarily Democrats, whom suggests higher taxation are blackballed. Nobody wants higher taxes. Yet, the states can't print money, but still need it. This is how we get into these situations. Game theory 101.
And the -1's, show that. Because, how dare I suggest raising taxes and making these crooked uses of information=>money exfiltration illegal.)