1. How much cost is really involved in keeping up the DRM server in maintenance mode on Azure? 2. Maybe this will give the EFF enough case study to argue (successfully, finally) that the DMCA allows corporations to create rules that violate other existing laws such as the right of first sale.
The right sale doctrine doesn’t apply to products like these; these are licenses to use. If they were first sale doctrine products, you could sell your goods on secondary markets, which you cannot.
Could a bookseller add a license to a physical book, and suddenly you can't sell it or lend it out?