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Jony Ive to form independent design company with Apple as client

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Re: Jony Ive to form independent design company with Apple as client

#73

Interesting that this comes at a time when Apple is redefining itself with Privacy, iPadOS and other major efforts. Could this have been a planned announcement? Just wondering the timing and if it means anything..

It was announced in a press release on apple's website. what makes you think it wasn't planned?

Re: Jony Ive to form independent design company with Apple as client

#74
post #42

Given his penchant for thinness over function, I hope this means we can have a thicker pro laptop again, with all the ports back and a more robust keyboard.

I left Apple years ago because of this. Extremes are never good. Hardware was getting thin and UI flat for the sake of looking pretty to the masses. And from what I see things got a bit worse.

I actually prefer the aesthetics of early MacBook / MacBook Pro unibody and iPhone SE. And they were a pleasure to use. Good key travel and easy to hold with one hand, respectively.

I hope there is a bit of function re-introduced into the design equation, so that products become more balanced.

Re: Jony Ive to form independent design company with Apple as client

#76
post #42

Given his penchant for thinness over function, I hope this means we can have a thicker pro laptop again, with all the ports back and a more robust keyboard.

And talk about the new $6000 Mac Pro which got memed a lot because of its astounding similarity to a grater. Although, I know this is not going to ruin Ive's legacy cause he's also been responsible for some great designs like iPhone 4 and aluminum MBP.

update:

I know it was designed like that due to air flow considerations. I just pointed out the fact that it seems the design team didn't get input from others, who IMO would've mentioned the similarity sooner, possibly helping Apple alter the design.

People here have been complaining about how Apple has prioritized aesthetics over functionality. It's worth taking a different stance and criticize Apple's choice of functionality over aesthetics in Mac Pro design.

update 2:

Some people actually have fear of holes (Trypophobia) which could be triggered by the design of Mac Pro. https://en.wikipedia.org/wiki/Trypophobia

Re: Jony Ive to form independent design company with Apple as client

#77
post #42

Given his penchant for thinness over function, I hope this means we can have a thicker pro laptop again, with all the ports back and a more robust keyboard.

wouldn't hurt if they made them better for wrist support too... I really really hate the edge on the Macbook Pro that hits your wrist

Re: Jony Ive to form independent design company with Apple as client

#78
Jony Ive certainly took Apple to a new style era. I wonder who will be the next one to do that and to me this is exciting. It means we will "maybe" a new style from Apple. I owned most of the Apple products designed by Jony and pre-Jony era. Can't be more excited with this. Also what he will do outside Apple, it triggers my curiosity what he will be involved, I bet appliances.

Re: Jony Ive to form independent design company with Apple as client

#79
post #16

Nothing in this post says Ive's new company will only work with Apple. Maybe he'll land Dell as a client..

If Apple is his client he's probably not going to take any clients that competes with them.

Honestly I just doubt Ive would want to "bless" more than one competing product. The way I imagine this is that it frees Jony Ive to expand his unique brand of "perfection" to more product types than Apple sells.

Like, maybe Jony Ive continues to push Apple products and design as the best computers/phones, and then also is now designing appliances and cars and furniture.

Re: Jony Ive to form independent design company with Apple as client

#80
post #8

I wonder how this will affect Apple's product lines over the next decade. It seems like Ive had huge influence on most of their products. Who will take his place?

Jony Ive, Inc?

His new company is called LoveFrom. Marc Newson is joining too.
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