Earlier quoted context omitted.
My key take away from your comment is F1 has non geo-fenced service. I just went on their website, and I'm blown away. You can select a cockpit to stream, you have a bunch of geeky data, all while you can watch the GP in it's traditional way. I might get back into F1 just for this.
Liberty Media has also done a really good job with the F1 YouTube channel in recent years, providing an avenue for casual fans to keep up with the season. Too bad the 2019 season is shaping up so poorly...
World Rally Championship (WRC) is doing this too.
Cricket caught up too, ICC cricket world cup that occurs once every 4 years and this tournament is going on right now, ICC is now offering highlights packages on the official youtube accounts. There wasn't a way to purchase/watch highlights of games even if one wanted to pay for it before.
Even French open tennis had highlights packages available on their official youtube accounts.
Provide some basic stuff out for free, in interest of promoting the sport, consider it cost of user acquisition. And, then provide options to stream/additional access for a reasonable cost. Seems to work well for some sports, wonder when others will catch up.