I love this. Mulesoft, Tableau -- there's a very clear strategy here for Salesforce. You're running all of your customer-facing operations on Salesforce, so why not also integrate the BI stack into everything? I've worked with a lot of companies who spend months (if not years) integrating their data into a few disparate systems... The finance team has one system (and underlying data lake), the commerce team another,…
They've already got a product called `Dataroma`, I'm not sure if this acquistion might cannibalize Dataroma customers.
https://en.globes.co.il/en/article-salesforce-buys-israeli-c...