Evernote honestly explains their absurd freemium conversion rate

#1

Post by jasonmcalacanis » Thu, Dec 16, 2010, 5:19 PM UTC

In this video the founder of @evernote goes open kimono on conversion rates.

3% overall only .5% in the first month 2.5 years in over 20% pay

Amazingly honest discussion from a $10M freemium business.

Re: Evernote honestly explains their absurd freemium conversion rate

#2

Post by jasonmcalacanis » Thu, Dec 16, 2010, 5:21 PM UTC

In this video the founder of @evernote goes open kimono on conversion rates.

3% overall only .5% in the first month 2.5 years in over 20% pay

Amazingly honest discussion from a $10M freemium business.

#3

Post by moali8 » Thu, Dec 16, 2010, 5:29 PM UTC

WOW!! The information in this interview is priceless!!

#4

Post by jaykz52 » Thu, Dec 16, 2010, 5:37 PM UTC

Every time I turn my back on freemium, something makes me turn my head again..

#5

Post by zepfool » Thu, Dec 16, 2010, 5:45 PM UTC

Been seeing some great interviews coming out of #TWIST lately - keep it up!

#6

Post by dsilvarego » Thu, Dec 16, 2010, 6:09 PM UTC

keem 'em coming!

#7

Post by jdorfman » Thu, Dec 16, 2010, 6:18 PM UTC

Great product (I use it daily), very glad they didn't jump into the dead pool. Any one else use Evernote here?

#8

Post by [deleted] » Thu, Dec 16, 2010, 7:07 PM UTC

[deleted]

#9

Post by MyNinja » Thu, Dec 16, 2010, 7:10 PM UTC

It's a great tool. Tried to get my former boss into it, and failed. Any suggestions for bringing those resistent to change over to the dark side?

#10

Post by markjeffrey » Thu, Dec 16, 2010, 9:31 PM UTC

I love it when someone explains the witchcraft that makes their company go.