“Apps intended for kids may not include third-party advertising or analytics”
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Re: “Apps intended for kids may not include third-party advertising or analytics”
#2Here is the whole section
> 1.3 Kids Category
> The Kids Category is a great way for people to easily find apps that are designed for children. If you want to participate in the Kids Category, you should focus on creating a great experience specifically for younger users. These apps must not include links out of the app, purchasing opportunities, or other distractions to kids unless reserved for a designated area behind a parental gate. Keep in mind that once customers expect your app to follow the Kids Category requirements, it will need to continue to meet these guidelines in subsequent updates, even if you decide to deselect the category. Learn more about parental gates.
> Apps in the Kids Category may not include third-party advertising or analytics. You should also pay particular attention to privacy laws around the world relating to the collection of data from children online. Be sure to review the Privacy section of these guidelines for more information.
It appears to only apply to apps in the "Kids Category" so Candy Crush and the like can just say they are "adult"/not-kid-games and continue to be used by kids (while showing them ads and tracking them).
Re: “Apps intended for kids may not include third-party advertising or analytics”
#3Here is the whole section > 1.3 Kids Category > The Kids Category is a great way for people to easily find apps that are designed for children. If you want to participate in the Kids Category, you should focus on creating a great experience specifically for younger users. These apps must not include links out of the app, purchasing opportunities, or other distractions to kids unless reserved for a designated area beh…
Why do they ban third-party advertising in particular? It seems like advertising should be allowed as long as it's display only with no outward information flow. Basically ads equivalent OTA television or magazine ads should be allowed.
Re: “Apps intended for kids may not include third-party advertising or analytics”
#4If I were apple I'd extend the definition of a kids app as any app thats userbase is kids by majority. Not sure how to enforce or detect that, though!
Re: “Apps intended for kids may not include third-party advertising or analytics”
#5Here is the whole section > 1.3 Kids Category > The Kids Category is a great way for people to easily find apps that are designed for children. If you want to participate in the Kids Category, you should focus on creating a great experience specifically for younger users. These apps must not include links out of the app, purchasing opportunities, or other distractions to kids unless reserved for a designated area beh…
Why do they ban third-party advertising in particular? It seems like advertising should be allowed as long as it's display only with no outward information flow. Basically ads equivalent OTA television or magazine ads should be allowed.
Most likely to limit and control the ability to track this category of users.
Re: “Apps intended for kids may not include third-party advertising or analytics”
#6Here is the whole section > 1.3 Kids Category > The Kids Category is a great way for people to easily find apps that are designed for children. If you want to participate in the Kids Category, you should focus on creating a great experience specifically for younger users. These apps must not include links out of the app, purchasing opportunities, or other distractions to kids unless reserved for a designated area beh…
Why do they ban third-party advertising in particular? It seems like advertising should be allowed as long as it's display only with no outward information flow. Basically ads equivalent OTA television or magazine ads should be allowed.
Presumably because third party insertion doesn't give the app creators sufficient control over what's shown. This happens all the time. Forbes.com starts serving malware and then cry
"we didn't know! the third party guys just put whatever in that box!"
So it's not (just) the outward flow of information, but the additional policing burden of a separate inward flow of graphics.
Re: “Apps intended for kids may not include third-party advertising or analytics”
#7Are first party ads better for kids?
Re: “Apps intended for kids may not include third-party advertising or analytics”
#8Here is the whole section > 1.3 Kids Category > The Kids Category is a great way for people to easily find apps that are designed for children. If you want to participate in the Kids Category, you should focus on creating a great experience specifically for younger users. These apps must not include links out of the app, purchasing opportunities, or other distractions to kids unless reserved for a designated area beh…
Why do they ban third-party advertising in particular? It seems like advertising should be allowed as long as it's display only with no outward information flow. Basically ads equivalent OTA television or magazine ads should be allowed.
Because no ad network is trustworthy. It avoids stories like "developer's labour of love banned over ad network that resold space to ad network that resold space to ad network that put an inappropriate ad".
Re: “Apps intended for kids may not include third-party advertising or analytics”
#9Google please steal this idea.
Edit: current policy is
"Ads in your app that are served to children need to be appropriate and served from an ads network that has certified compliance with our families policies."
See https://android-developers.googleblog.com/2019/05/building-s...
Re: “Apps intended for kids may not include third-party advertising or analytics”
#10Here is the whole section > 1.3 Kids Category > The Kids Category is a great way for people to easily find apps that are designed for children. If you want to participate in the Kids Category, you should focus on creating a great experience specifically for younger users. These apps must not include links out of the app, purchasing opportunities, or other distractions to kids unless reserved for a designated area beh…
Obviously, but where do you want to go with that? Are you suggesting that because kids can use any app on a phone that all tracking and ads should be banned?