Ironically, advertising your position against advertising is also a form of advertising. I dont think it's right to view advertising as inherently unethical. Communication and signaling are parts of human nature
Advertising as a source of dissatisfaction: cross-national evidence
191–200 of 537 posts
Re: Advertising as a source of dissatisfaction: cross-national evidence
#192Isn't this what you would expect? Advertising fundamentally is trying to convince you that you need something. If you're perfectly happy with your current situation then what else would you need? So the advertising has to convince you that you're not happy but that there is a product that you can buy that will increase your happiness. You're basically being negged by advertisers.
Well like it says there's two kinds. One is "Hey, did you know this thing exists? Check it out! Here are all the tests it passed, realistic cost of ownership, and locations where it is in stock". The other is "Look at this woman, isn't she fascinating? People like her will desire you more if you buy the thing she's lying on top of. Actual woman not included." Unfortunately, people have discovered type 2 is effective…
Re: Advertising as a source of dissatisfaction: cross-national evidence
#193Earlier quoted context omitted.
I guess that’s the current form of advertising. It tries to create demand where there has been none before. You could also imagine advertising that tries to address your actual needs. Unfortunately that probably would make a much smaller market.
Current? A German philosopher wrote in 1844: > every person speculates on creating a new need in another, so as to drive him to fresh sacrifice, to place him in a new dependence and to seduce him into a new mode of enjoyment and therefore economic ruin.
Subtle, I like it.
Re: Advertising as a source of dissatisfaction: cross-national evidence
#194Earlier quoted context omitted.
Happiness is the one thing we should be optimizing for. 3% is not negligible if there is no trade-off.
Again, I don't think the correlation holds in the first place. But if it did, there absolutely is a trade-off. It's more or less impossible to grow any endeavor beyond local scale without ads, unless you're lucky enough to be an industry with a strong viral or press component. Take a look at the S-1s of most companies that go public. 9/10 of the companies have been able to grow because of ads.
Further, a proportion of the sale price funded the advertisement. Any product that has been advertised is necessarily overpriced.
Re: Advertising as a source of dissatisfaction: cross-national evidence
#195Re: Advertising as a source of dissatisfaction: cross-national evidence
#196Earlier quoted context omitted.
> One is "Hey, did you know this thing exists? Check it out! Here are all the tests it passed, realistic cost of ownership, and locations where it is in stock". I almost never see ads of type one - in fact, even finding that information is usually made accidentally or deliberately difficult.
I call them German Ads. I used to live in the German speaking part of the world, and now and again I would see an ad that clumsily tried to persuade you by telling you about the product, what it was made of, and all that. And then a ridiculously lame attempt at showing a content housewife or something like that. Almost like the ad writer was trying to do a type 2 but was too honest. Typically some ordinary household…
Drink Coke! - Tastes good if you like sugar and caramel, much better than Pepsi - Not the most unhealthy drink in moderation - Carbonation that bites your tongue so you feel alive - Our tax dollars subsidize the Georgia state government
Re: Advertising as a source of dissatisfaction: cross-national evidence
#197Earlier quoted context omitted.
An index fund invests in lots of companies. The ones that are driven by ad revenue only make up a fairly small percent of the fund.
Almost all companies need a consumerist society to grow though.
Re: Advertising as a source of dissatisfaction: cross-national evidence
#198Earlier quoted context omitted.
It is only ironic on a macro level. And, I think you extrapolated my thought out too far; I wasn't suggesting to never spend money. My concern is teaching two children how to manage their own consumption and to not spend money frivolously. We aren't at the point of asking 7 year olds to start businesses.
It is only ironic on a macro level.... that's true. At a micro level it's each to their own, look out for number 1. But you did say "I view advertising as a form of pollution. In many cases, it erodes the human experience. It is abusive to families with children creating strife where there was none." So I took that as caring about the macro level.
Re: Advertising as a source of dissatisfaction: cross-national evidence
#199Earlier quoted context omitted.
I'm on mobile, but https://www.google.com/url?sa=t&source=web&rct=j&url=https:/... is a great place to start. It summarizes hundreds of academic sources and includes them in the footnote. Certainly better research than the main study we're discussing, for reasons I've commented on elsewhere in this thread.
Thanks. I haven't read that book, but I think it is fair to say that the advertisement business has changed a lot between 1986 (when that book was published), and now. EDIT to add: The blurb says that the author "finds much lacking in the business's importance and effectiveness and much that is problematic in advertising's social impact." (my emphasis).
Re: Advertising as a source of dissatisfaction: cross-national evidence
#200I view advertising as a form of pollution. In many cases, it erodes the human experience. It is abusive to families with children creating strife where there was none. I spend a lot of time managing expectations and sharing philosophical ideas, like "less is more". I don't mind teaching my children, but I don't like feeling people are trying to take advantage of us all the time. I explain it to them as if it is a gam…
Popular culture in 2019 is worth opting out of. It brings no value, erodes humanity, and pollutes our minds. “And nothing of value was lost.”