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Google launches new “portal” HTML element

zdnet.com

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Re: Google launches new “portal” HTML element

#2

Post by jaredcwhite »

At first glance, this seems really cool. Then I remember it's Google we're talking about here. Somehow I feel like this is something they can use to benefit their search engine and/or AMP-style efforts. Keep more users within their controlled environments rather than officially navigating to a real website elsewhere. Also seems like potential phishing problems could arise. Can someone explain to me how this portal element to actually great and not just great for Google?

Re: Google launches new “portal” HTML element

#3

Post by mimixco »

jaredcwhite wrote: post #2

At first glance, this seems really cool. Then I remember it's Google we're talking about here. Somehow I feel like this is something they can use to benefit their search engine and/or AMP-style efforts. Keep more users within their controlled environments rather than officially navigating to a real website elsewhere. Also seems like potential phishing problems could arise. Can someone explain to me how this portal el…

I'm with you on this one.

Re: Google launches new “portal” HTML element

#4

Post by parliament32 »

jaredcwhite wrote: post #2

At first glance, this seems really cool. Then I remember it's Google we're talking about here. Somehow I feel like this is something they can use to benefit their search engine and/or AMP-style efforts. Keep more users within their controlled environments rather than officially navigating to a real website elsewhere. Also seems like potential phishing problems could arise. Can someone explain to me how this portal el…

>Keep more users within their controlled environments rather than officially navigating to a real website elsewhere

But that seems to be exactly what it does: look at the image at the top of the article, the address bar clearly changes to the portal-target's location. I think that's what they mean by "can be navigated into".

Re: Google launches new “portal” HTML element

#6

Post by HNLurker2 »

mimixco wrote: post #3
jaredcwhite wrote: post #2

At first glance, this seems really cool. Then I remember it's Google we're talking about here. Somehow I feel like this is something they can use to benefit their search engine and/or AMP-style efforts. Keep more users within their controlled environments rather than officially navigating to a real website elsewhere. Also seems like potential phishing problems could arise. Can someone explain to me how this portal el…

I'm with you on this one.

Yes and I am tired of Google quick view of pages like Reddit

Re: Google launches new “portal” HTML element

#8

Post by neilalexander »

tinus_hn wrote: post #7

I don’t like how Google now gets to ‘launch new HTML elements’ as they see fit for their own purposes.

At the end of the day, web standards are nothing more than advisory and Google own a clear majority of browser market share. Who is going to stop them?
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