Earlier quoted context omitted.
I’m not sure they are selling almost 7 million sausages a year just to protect their brand and their ability to make other food products if they so choose. If it was Porchse novelty turkey jerky I would agree, this seems like a real business and tradition for VW.
I think if an oddball division makes money and doesn't require much oversight by the parent company they just toodle along. Especially if the hassle of selling off the division isn't worth managements time.
Volkswagen Originalteil Sausages
11–20 of 23 posts
Re: Volkswagen Originalteil Sausages
#12https://www.handelsblatt.com/today/companies/ketchupgate-vw-...
Re: Volkswagen Originalteil Sausages
#13Earlier quoted context omitted.
I think if an oddball division makes money and doesn't require much oversight by the parent company they just toodle along. Especially if the hassle of selling off the division isn't worth managements time.
Someone please tell Tim Cook this so we can have decent Macs again.
Re: Volkswagen Originalteil Sausages
#14Re: Volkswagen Originalteil Sausages
#15> The finished product is shipped in packs of five to VW dealerships all over the country, who then gift it to customers after a successful sale. > In 2017, Volkswagen sold nearly 7 million sausages Wait, so are they sold or gifted?
Sold to the dealers perhaps? Not ruling out imprecise writing, but the dealers are franchise, not subsidiary, so I would expect them to not get their marketing materials for free.
Re: Volkswagen Originalteil Sausages
#16They do this to protect their brand. If you register for a brand, you must specify for which types of goods or services your brand should be valid. These types are categorized into so called nice classes [1], where each class has a number and covers a group of products. E.g. class 12 is for cars and class 29 is for meat products, including sausages. Your brand registration can include one or multiple nice classes, an…
They're called Nice classes, named after the city of Nice (France).
Re: Volkswagen Originalteil Sausages
#17They do this to protect their brand. If you register for a brand, you must specify for which types of goods or services your brand should be valid. These types are categorized into so called nice classes [1], where each class has a number and covers a group of products. E.g. class 12 is for cars and class 29 is for meat products, including sausages. Your brand registration can include one or multiple nice classes, an…
> categorized into so called nice classes They're called Nice classes, named after the city of Nice (France).
Re: Volkswagen Originalteil Sausages
#18They do this to protect their brand. If you register for a brand, you must specify for which types of goods or services your brand should be valid. These types are categorized into so called nice classes [1], where each class has a number and covers a group of products. E.g. class 12 is for cars and class 29 is for meat products, including sausages. Your brand registration can include one or multiple nice classes, an…