Also for the price to come down, it was like $3 more than the boyfriend's burger
Burger King is introducing a vegetarian patty from the start-up Impossible Foods
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Re: Burger King is introducing a vegetarian patty from the start-up Impossible Foods
#12> Burger King’s chief marketing officer, Fernando Machado, said that in the company’s testing so far, customers and even employees had not been able to tell the difference between the old meaty Whopper and the new one. Ugh. First: The vegetarians that I know don't like meat. So making a veggie burger that tastes like the thing they don't like is just dumb. Second: When I tasted an Impossible Burger, it was awful. It…
What about the other 95% of people you know who aren't vegetarians because they like meat a lot?
> Second: When I tasted an Impossible Burger, it was awful. It tasted like a horrible veggie burger.
Haven't had one myself, but the friends I've heard from (largely not vegetarians) have liked it better than that. Reserving judgement until I can get one.
> I personally reduced my meat consumption for environmental and health reasons, but when I want a burger, I get a burger.
It sounds like you're disagreeing with your own first point. "So making a veggie burger that tastes like the thing they don't like is just dumb," but (supposing they'd actually pulled that off) you're exactly the market who would eat it. Likes meat, wants a burger, reducing meat consumption for environmental and health reasons. Doesn't sound dumb to me.
Re: Burger King is introducing a vegetarian patty from the start-up Impossible Foods
#13> Burger King’s chief marketing officer, Fernando Machado, said that in the company’s testing so far, customers and even employees had not been able to tell the difference between the old meaty Whopper and the new one. Ugh. First: The vegetarians that I know don't like meat. So making a veggie burger that tastes like the thing they don't like is just dumb. Second: When I tasted an Impossible Burger, it was awful. It…
Hi, nice to meet you! Vegan for almost a decade, the smell of a burger on the grill in the summer gives me hella cravings. We exist.
"Second: When I tasted an Impossible Burger, it was awful. It tasted like a horrible veggie burger."
I'm jealous, you must not have ever eaten a truly horrible veggie burger. I had a Gardenburger in like 2005 that literally tasted like cardboard. The Impossible Burger is a miracle of science.
Re: Burger King is introducing a vegetarian patty from the start-up Impossible Foods
#14I tried the impossible burger and personally didn't notice a difference. The boyfriend tried a bite, and liked it, but could taste something off. I'm kinda excited to see where both the impossible burger goes, and where other restaurants take this. Also for the price to come down, it was like $3 more than the boyfriend's burger
Re: Burger King is introducing a vegetarian patty from the start-up Impossible Foods
#15Re: Burger King is introducing a vegetarian patty from the start-up Impossible Foods
#16Re: Burger King is introducing a vegetarian patty from the start-up Impossible Foods
#17One thing that gets me though: They smell terrible. I've cooked them in my house and have to air the place out afterwards. It's like an awful chemical plant fart. I'll never cook one in my house again.
Re: Burger King is introducing a vegetarian patty from the start-up Impossible Foods
#18> Burger King’s chief marketing officer, Fernando Machado, said that in the company’s testing so far, customers and even employees had not been able to tell the difference between the old meaty Whopper and the new one. Ugh. First: The vegetarians that I know don't like meat. So making a veggie burger that tastes like the thing they don't like is just dumb. Second: When I tasted an Impossible Burger, it was awful. It…
As long as we're sharing anecdata, I've reduced my meat consumption for environmental and health reasons, too. And I would love to have a decent veggie burger option at more fast food places. If it's a perfect fascimile of beef, all the better.
On the other hand, I really enjoyed the old BK veggie burger. I think the Impossible Burger is good, too, but I'm not sure it's a step up for me so much as a horizontal change. But I do think it will be more appealling to more reluctant prospective veggie burger consumers, in which case, we all win.
Re: Burger King is introducing a vegetarian patty from the start-up Impossible Foods
#19Re: Burger King is introducing a vegetarian patty from the start-up Impossible Foods
#20> Burger King’s chief marketing officer, Fernando Machado, said that in the company’s testing so far, customers and even employees had not been able to tell the difference between the old meaty Whopper and the new one. Ugh. First: The vegetarians that I know don't like meat. So making a veggie burger that tastes like the thing they don't like is just dumb. Second: When I tasted an Impossible Burger, it was awful. It…
They're probably trying to prepare it like a veggie burger, which ruins it.
I've had the Impossible Burger a few times, and just like ground beef, you can make a good burger or a bad burger.
The places that it turned out well, they were aware that it was meant to be prepared like meat. I order it medium-rare, like I do with beef, and it comes out well.
Another place that I've been to still thinks it's a veggie patty. They end up cooking it until it's dry and disappointing.