False equivocation all over the place. If you need to shift the language to extremes to persuade people you are doing so by "borrowing" from those extremes. Ie., fascism is widely regarded as "bad" so the tactic here is to borrow its badness and spread it around without actually arguing about the situation at-hand. When you work for someone, as in many areas, you trade sovereignty for wealth. Freedom for security. An…
As in what, calling an economic system the "free market"? Which has nothing to do with markets as one could buy potatos with rubles in Soviet markets just as one could buy them with dollars in US markets. So it is a misdirection - the commanding heights of the economy - production, not the market - controlled by the government (or in Yugoslavia or China, other mechanisms), not by heirs and the Vanderbilt type aristocracy. I don't have to go into the propaganda term of "free" for the system (versus a presumably "unfree" system where government or workers control the means of production).
Or let us look at the word economics. The field was called political economy - until it became political and supporting the status quo. Then the word political is dropped and the word changed more to like physics. The bank of Sweden even drudged up that old dynamite maker Nobel's prize and started granting it to economic commissars in the 1960s, which I'm sure has Nobel rolling in his grave.
There are innumerable other examples. A "right to work" law does not mean a right to work, it means the government can interfere in a union/business agreement, that a union not be able to get an agreement for a workplace monopoly (of course, companies like Verizon have no such monopoly restrictions). Or "earnings" are what the money, the expropriated dividends of worker's surplus labor time, is called as it is sent to the heirs controlling the corporation.
The flip side of this is what was once called wage slavery is now called career opportunities. The heirs expropriating surplus labor time from the workers who create wealth at as joint stock company are called "job creators". Even the AFL used to call for industrial democracy.
Chomsky isn't shifting the language, he just remembers the language of the Depression before the language shifted.